[Hiring] Senior Campaign Account Manager @Amplity Health

Role Description

The account manager at all levels is responsible for building and preserving positive relationships with client, brand, marketing, and sales teams, and identifying opportunities for growth. Manage the fulfillment requirements of multiple consumer, HCP and Direct to Rep Programs across multiple brands while managing and supporting one or more of the following:

• Key Decision maker for the print intake process. Team will collaborate with the respective marketing teams, agencies and brands and lead demand management coordination of printing and fulfillment. Responsibilities include the management, trafficking, and overseeing print requests.
• Print & field asset management programs with vendors for direct mail campaigns and list pulls.
• Healthcare Professional Service Initiatives (Direct Mail and Direct to Physician (Rep triggered literature assets in Veeva)).

To succeed in this role, you should be an excellent communicator, able to work with all levels within the organization, able to build rapport with customers and service partners, comfortable with ambiguity, and demonstrate the ability to handle the pressures of a dynamic environment.

Essential Duties/Responsibilities:

• Manage the print & field asset management requirements of multiple Consumer and HCP programs across several brands, including one-time mailings, RM programs and Adherence Programs.
• Participate in and/or facilitate face to face brand strategy, operations and Launch Management Team meetings for each program.
• Effectively manage a P&L and budget.
• Manage relationships, implementations, multiple vendors, operations, and post-launch responsibilities.
• Develop and implement business rules for new business tactics with project execution team members (Brand, Operations Manager).
• Consult with Creative Agencies and Brand Team Members to implement templated assets and approved sizes of DM for faster onboarding of new workstreams.
• Manage key project milestones to meet the overall campaign deliverables, including ensuring the submission and approval of first use for FUSE approval and FDA submissions by asset owners.
• Final Quality Assurance of production ready assets.
• Manage asset inventory for all DM components.
• Ensure re-reviews for all DM assets to adhere with FUSE approval and FDA submissions.
• Establish, track and analyze print & field asset management operations/metrics to identify critical trends and implement needed process enhancements.
• Ensure compliance with regulatory requirements and guidelines (including 48hr PI, OIG guidance, Colorado, Vermont and Connecticut pricing and other state requirements).
• Manage the implementation of direct mail initiatives including developing and managing matrices and managing inventory assets and coordinating updates.
• Develop key operational reports for print & field asset management to monitor performance and drive continuous process improvements.
• Develop, document and maintain matrices and WPDs.
• Review and communicate applicable changes to BRDs.
• Strategic partner to the Client’s marketing team to design, develop and manage new product launches, line extensions, direct to consumer, direct to practitioner, and relationship marketing campaigns.
• Support multiple concurrent brand programs, including Virtual Operations and service programs.
• Development and management of program timelines, requirements, logistics and launch.
• Review and approve monthly invoices.
• Complete, submit and review Estimate Requests based on program needs.
• Participate and actively contribute to weekly operations meetings for each program.
• Manage program escalations.
• Analyze and manage program performance against KPIs.
• Communicate program status, performance and insight reporting to key stakeholders.
• Exceptional communication skills (written and verbal).
• Ability to multi-task and prioritize.
• Proven proficiency in the area of teamwork.
• Liaison with internal IT teams for metadata and kit code setup and CRM programming.

Additional roles and responsibilities for DTR

• Liaison with Knipper Account Management Team for distribution and allocation of all print materials.
• Management of warehouse and field ordering systems – My Rep Center (MRC).
• Manage all material special shipments and costs associated with special re-work projects.
• Monitor and direct Knipper Account Team of receipt and allocation of print materials for field force visibility and ordering.
• Management of Literature Compliance Status Tool – FUSE Field Mobile – resolution of help desk ticket.
• Management, development and deployment of Prescribing Information rework packing process (SOP) to maintain compliance of patient materials and the accurate completion of necessary protocol forms.
• Collaborate with distribution center account team to enhance internal and external logistics systems, processes to ensure compliance with rep materials.
• Partner with Knipper Distribution Center Account Team to resolve all My Rep Center inquiries.
• Management of all regional convention orders and creation of convention manifests.
• Partner with National Sales meeting core team to ensure accurate order placement, manifesting and distribution of materials on site at National Sales Meeting.
• Partner with Field Operations to manage lit code and brand code alignments based on rep detailing and territories.

Metrics Reporting

• Monthly inventory review meetings with Marketing Teams and internal stakeholders to review multiple inventory reports and dashboard metrics.
• Forecasting and quantity planning for item initial ordering and replenishment based on previous utilization.
• Destructions and re-reviews material management.
• Recommend literature replenishment quantities based on forecasting reports of current item utilization.

Qualifications

• BA/BS Degree or equivalent work experience.
• 3+ years of experience with Fulfillment operations (DM and project implementations with experience managing a minimum of 3 implementations simultaneously).

Requirements

• Minimum at-home requirement of High-Speed Cable Internet or Fiber Optic Cable to ensure ability to work remotely from home as required by business need.

Knowledge, Skills and Abilities

• Demonstrated ability to effectively manage multiple projects with competing priorities concurrently.
• Effective at collaboration and communication with internal and external stakeholders.
• Pharmaceutical industry experience in the area of fulfillment operations.
• Proven proficiency in the area of teamwork.
• Expert ability in managing the details to ensure quality and compliance adherence.
• High attention to detail and ability to follow through on escalations.

Performance Competencies

• Strong Attention to Detail.
• Business Acumen.
• Business Savvy.
• Communication.
• Collaboration.
• Customer Focus.
• Decision-making.
• Managing Work.
• Organizational Skills.
• Planning and Organizing.