Role Description
As Senior Copywriter, youβll support the Marketing Communications team by crafting copy for various marketing materials. Youβll rely on your creativity, curiosity, and collaborative skills as you work with subject-matter experts and stakeholders across multiple departments to transform information and ideas into effective content.
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Copywriting (70%)
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Conceive, write and produce clear, accurate and engaging content for various target audiences and purposes.
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Produce and publish articles that market the company and its products.
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Determine what makes products appealing to target audiences.
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Develop compelling new creative and messaging concepts.
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Craft comprehensive campaign messaging briefs and copy for all marketing channels.
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Ensure cohesive campaign messaging throughout all collateral.
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Research and translate complex product information into clear marketing language.
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Create and present voiceover scripts for video.
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Utilize search engine optimization techniques.
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Maintain brand voice and adhere to company style guide.
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Content Strategy and Collaboration (20%)
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Work closely with Communications Content Manager to develop strategic content.
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Identify cross-promotional opportunities.
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Collaborate with internal stakeholders to understand project objectives.
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Interview clients and experts to generate creative ideas.
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Work with Creative Director and design team to develop effective marketing campaigns.
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Explore various marketing angles and concepts with content and creative teams.
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Research relevant industry topics to identify new content.
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Copy Editing and Proofreading (10%)
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Check all copy for spelling and grammar errors before delivery.
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Revise, edit and proofread content as needed.
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Consult with Senior Copy Editor to stay current on company style updates.
Requirements
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This position doesnβt require domestic or international travel.
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This full-time, exempt position is fully remote, based at our Home Office in Plano, TX.
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Relocation is not available for this position.
Pay
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$84,400 - $105,000 / year
Physical Requirements and Work Environment
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While performing the duties of this job, the employee is frequently required to sit, talk, and hear, and sometimes walk and stand.
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The employee may occasionally push or lift up to 25 lbs.
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This job operates in a professional office environment where standard office equipment is frequently used.
Benefits
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Quarterly Bonuses/Commission: Eligible for either a bonus or commission, paid quarterly.
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Benefits: Wide range of benefits for eligible full-time employees including:
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Medical, dental, vision
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Retirement contributions
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Employee stock purchase and bonus plans
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Pay for holidays, vacation, sick days, funerals, and jury duty
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Years of service awards
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Employee discounts
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Employee referral bonuses
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Charitable contribution matching
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Education reimbursement