[Hiring] Senior Copywriter @Zeta Global

Role Description

We are seeking a Mid-to-Senior Level Marketing Copywriter to join our small but growing Creative Marketing team and help craft messaging that captivates audiences, converts into demo requests and sales, and elevates our brand awareness and industry credibility.

As an in-house Creative Team, we mostly work on B2B marketing communications for purposes such as:

• Brand Campaigns
• Events Signage
• Marketing Emails
• Display Ads
• Internal and External Newsletters
• Hype Videos
• Sales Presentations
• Social Media Marketing Content (both Organic and Paid)
• Naming exercises for internal initiatives
• Webinar Landing Pages
• Company Website copy updates
• And more

In this role, you’ll collaborate with Designers, Strategists, and Marketing Leaders to create persuasive, on-brand messaging that fuels growth; while reporting directly to our Associate Creative Director with plenty of access to our team’s Executive Creative Director.

Qualifications

• 3-6 years of experience in traditional advertising/marketing copywriting within SaaS, B2B tech, or martech industries
• Strong advertising portfolio showcasing a range of marketing copy, from short-form ads to long-form thought leadership
• Ability to distill technical concepts into interesting, audience-friendly copy
• Experience with SEO, CRO, and performance marketing tactics (not mandatory, but a nice-to-have)
• Unparalleled attention to detail, other-worldly creativity, and a self-starter mentality

Requirements

• Write clear, compelling, and conversion-focused copy for digital marketing campaigns, sales collateral, and ad creatives
• Ask the right questions to ensure your assignments are on-point with the appropriate objectives that serve the aspirations of the company
• Ideate on everything from Event Themes to Brand Campaigns
• Translate complex martech concepts into digestible, engaging messaging that resonates with our target audiences
• Partner with Designers, Growth Marketers, and Brand Strategists to develop cohesive campaigns
• Optimize copy for performance, leveraging A/B testing and analytics to refine messaging strategies
• Contribute to brand voice development, ensuring consistency across all touchpoints
• Stay ahead of industry trends and competitor messaging to keep our content fresh and impactful

Benefits

• Unlimited PTO
• Excellent medical, dental, and vision coverage
• Employee Equity
• Employee Discounts, Virtual Wellness Classes, and Pet Insurance
• And more!

Salary Range

The salary range for this role is $90,000 - $120,000.00, depending on location and experience.