[Hiring] Senior Content Writer @LeadAdvisors

Role Description

LeadAdvisors is hiring a senior B2B content writer and guest blogger to build our authority with the people who buy outsourced revenue operations — owners, COOs, VPs of Sales and Marketing, and intake and lead-generation leaders across U.S. financial services.

This is not a volume-blogging role and it is not a backlink role. You will:

• Research real operational problems inside debt settlement, tax resolution, mortgage, insurance, lending, and lead-generation companies.
• Develop a defensible point of view.
• Pitch editors at publications our buyers actually read.
• Write contributor articles strong enough to publish even if LeadAdvisors were never mentioned.
• Own the full pipeline: publication research, pitching, drafting, editorial revisions, placement tracking, and repurposing each approved idea into LinkedIn, outbound, and landing-page assets.

We are looking for a writer who can earn editorial attention through strong ideas and evidence — not someone who submits generic guest posts for backlinks.

Responsibilities

• Build and maintain a qualified target list of trade publications, business outlets, newsletters, and contributor programs read by our ideal buyers.
• Review each publication's official contributor guidelines before pitching or drafting.
• Develop publication-specific pitches rooted in real business pain, not generic SEO topics.
• Write original, publication-ready guest articles, opinion pieces, operator explainers, and founder-led thought leadership.
• Research every material claim using credible sources and maintain an evidence ledger with URLs and verification dates.
• Pitch editors with concise, non-promotional emails and manage follow-up, revisions, rights checks, author bios, and final proofing.
• Adapt structure, word count, tone, disclosure rules, and link policy to each publication's requirements.
• Repurpose each approved thesis into LinkedIn posts, owned articles, outbound email angles, and audit landing-page copy without duplicating the guest piece.
• Maintain clean records in Notion: outlet, editor contact, pitch status, topic, evidence sources, rights terms, live URL, and next action.
• Report weekly on pitches sent, replies, acceptances, drafts in progress, published placements, and repurposed assets.
• Coordinate with SEO, sales, and outbound so every asset supports a buyer segment, offer angle, and appointment path.

Qualifications

• 2+ years of B2B content, thought-leadership, editorial, SEO content, journalism, or PR writing experience.
• Portfolio of published bylined work, preferably for B2B, operations, sales, marketing, fintech, financial services, or contact-center audiences.
• Proven ability to build a sharp point of view from research, not just write from a keyword brief.
• Experience pitching editors and managing contributor submission and revision processes.
• Excellent written English for U.S.-based business readers.
• Strong research discipline — able to identify credible sources, separate evidence from opinion, and avoid unsupported claims.
• Working knowledge of SEO fundamentals: search intent, topical authority, internal linking, and ethical link acquisition.
• Comfortable writing about lead response, missed calls, contact rate, appointment setting, CRM follow-up, QA, BPO, and customer-contact operations.
• Strong project management habits: clean documentation, deadlines, and ownership across multiple articles and outlets.
• Proficient in Notion, Google Workspace, and Slack. HubSpot and Ahrefs or Semrush experience is a plus.
• Reliable remote setup with wired high-speed internet.

Nice to have

• Experience writing for financial-services or other regulated B2B clients.
• Existing relationships with relevant editors, newsletters, or contributor programs.
• Experience building content from interviews, call recordings, sales objections, or CRM data.