Role Description
Create engaging, educational, and entertaining content that inspires users worldwide to learn Lithuanian. As part of Lingβs growth marketing team, youβll develop creative short-form videos and carousels that spotlight language learning, culture, and everyday expressions, bringing Lithuanian to life through relatable storytelling and trend-driven formats.
Expectations and Outcomes
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Produce short-form videos (Reels) and carousels for organic content, ads, and possibly YouTube that encourage global users to explore Lithuanian.
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Showcase unique linguistic and cultural aspects (phrases, expressions, traditions, humor) in a fun and engaging way.
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Collaborate with Lingβs creative and marketing teams to align videos with campaign goals, brand tone, and visual identity.
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Drive measurable audience growth (views, engagement, and click-throughs to Ling).
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Drive Installs & Activations by publishing high-performing short-form videos that convert viewers into new users.
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Stay ahead of social media trends to ensure content remains fresh, authentic, and high-performing.
Responsibilities
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Content Creation and Storytelling
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Film and edit short-form videos introducing phrases, idioms, and cultural insights from Lithuanian.
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Present language tips, comparisons, and fun facts that appeal to global audiences.
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Incorporate humor, storytelling, and visual creativity to make language learning feel exciting and accessible.
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Collaborate with the design and copy teams to ensure branding and messaging consistency.
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Trend and Creative Development
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Research trending sounds, formats, and challenges that can be adapted for language-learning content.
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Experiment with different hooks, pacing, and storytelling styles to improve retention and watch time.
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Suggest fresh ideas for campaign tie-ins (e.g., seasonal trends, holidays, or app events).
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Performance and Optimization
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Analyze engagement metrics and identify patterns in top-performing content.
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Work with the Growth team to optimize video CTAs and link placements for conversions.
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Continuously refine creative direction based on performance insights.
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Use AI tools to automate and speed up content processes.
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Cross-Functional Collaboration
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Partner with social media managers, marketers, and copywriters to ensure cohesive visual storytelling.
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Join brainstorming sessions to contribute ideas for global campaigns featuring Eastern European languages.
Requirements
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1β2 years of experience as a social media content creator or influencer.
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Portfolio or social media handles showcasing previous short-form content.
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Passion for language learning, education, or cross-cultural communication.
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Available for 12 hours per week. Depending on content needs, hours may be increased.
Desired Qualifications
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Experience working remotely with international teams.
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Background in communications, linguistics, or media.
Benefits
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Part-time, flexible working hours and fully remote setup.
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Casual, inclusive, and creative team culture.
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Regular creative workshops and team events.
Compensation
Skills
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Hard Skills:
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Proven experience creating short-form content for TikTok, Reels, or YouTube Shorts.
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Confident on-camera presence with strong storytelling ability.
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Familiarity with social media trends and how to adapt them to educational or cultural content.
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Basic editing skills using CapCut, InShot, or similar apps.
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Fluent in English and Lithuanian.
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Preferred:
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Another Eastern European language is a plus.
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Experience working with international or educational brands.
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Understanding of basic marketing metrics (views, CTR, engagement).
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Knowledge of AI tools (Claude, ChatGPT or similar).
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Soft Skills:
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Creative thinker with cultural awareness and curiosity.
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Strong communication and collaboration skills.
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Comfortable experimenting with new content formats.
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Organized, reliable, and consistent in content delivery.
How To Apply
As part of the application process, please record a 2-minute video introduction to help us get to know you better. In your video, please include:
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A brief introduction (name, background, and personal interests)
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Why youβre interested in this position
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Highlight of your content creating experience and favorite project (Optional)
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Any personal hobbies or passions that inspire your creativity
Uploading your video: Upload to Google Drive and ensure viewing permissions are public. Paste your video link in the application form.