Role Description
EZO is looking for an IT Content Creator to help build visibility and credibility with IT leaders as we expand into the ITSM market. This role is not a traditional content writing, SEO, or social media management position. We are looking for someone with real IT operating experience who can become a trusted, recognizable voice for EZO in the places IT leaders already spend time β LinkedIn, podcasts, YouTube, Reddit, Slack/Discord communities, webinars, and industry events.
The purpose of this role is to improve EZOβs visibility with IT leaders by creating consistent, credible, and high-quality content across the channels where IT decision-makers read, watch, listen, and engage. Success in this role will be measured through improved branded search, stronger community presence, and increased inbound signals from mid-market IT decision-makers.
Key Responsibilities
-
Research, outline, script, record, and publish content across LinkedIn, video, audio, and community channels.
-
Build a credible public voice for EZO within the IT leadership community.
-
Create content that speaks directly to IT Directors, IT Managers, MSP leaders, and ITSM/ITAM decision-makers.
-
Book and host guests from the IT leader and MSP community for podcasts, webinars, interviews, and video content.
-
Actively engage in comments, DMs, Reddit discussions, Slack/Discord groups, and other communities where IT leaders participate.
-
Partner with the AI Content Engineer to turn original ideas, conversations, and recordings into scalable, searchable content assets.
-
Represent EZO at relevant IT conferences, meetups, and industry events.
-
Identify current topics, pain points, trends, and debates within the ITSM, ITAM, MSP, and IT operations space.
-
Report content performance and community signals to the CMO against agreed success metrics.
Qualifications
-
IT Operator with a Public Voice: At least 5 years in an IT Director, IT Manager, senior IT, or IT operations role. Already publishes content through LinkedIn posts, newsletters, guest articles, podcasts, YouTube, webinars, or active community participation.
-
MSP Operator or Principal with a Creator Footprint: At least 5 years running, leading, or being a principal at a Managed Service Provider. Understands IT buyers and has a meaningful content footprint through podcasts, webinars, YouTube, LinkedIn, or industry communities.
Requirements
-
5+ years of operating experience in IT, MSP, ITSM, ITAM, or adjacent technology roles.
-
A visible and verifiable public body of work such as LinkedIn posts, podcast episodes, videos, articles, newsletters, webinars, or conference talks.
-
Strong written communication skills with a clear, practical, and credible voice.
-
Comfortable appearing on camera and speaking publicly.
-
Strong understanding of IT leaders, IT operations, MSPs, ITSM, ITAM, or related buyer pain points.
-
Ability to create content that resonates with IT decision-makers and does not sound generic.
-
Strong judgment on what makes content valuable, credible, and relevant for IT audiences.
-
Adoptive-level AI fluency, with daily use of LLMs for research, drafting, ideation, and content acceleration.
-
Ability to distinguish strong AI-assisted output from low-quality or generic content.
-
Willingness to travel for conferences, industry events, and meetups approximately 15β20% of the time.