[Hiring] Freelance Copywriter @SAWOO GmbH

Role Description

You're looking for more than just another writing gig, and you want your words to actually matter? With us, you get the opportunity to reach thousands of senior C-level executives with your content, giving them insights that shape decisions, teams, and companies.

We are not looking for someone we need to train. We're looking for someone who can deliver great French B2B content from day one – independently, reliably, and with a sharp sense for what resonates with a professional audience.

Compensation & Start Date

• Start immediately or within the next 4-6 weeks.
• Freelance engagement paid on an hourly basis, with a rate of €20–30 per hour depending on experience and portfolio.
• Weekly volume varies; typically around 5–10 hours per week during active phases.
• Adaptability is valued during quieter periods.

Your Tasks

Your writing directly shapes how top-level executives learn, connect, and engage with our French-language communities. This role exists for two core reasons:

• To deliver meaningful insights to senior leaders: craft content that provides clarity, inspiration, and real value to French-speaking decision-makers.
• To attract new executives into our communities: help French-speaking leaders discover our value and convert into active community members.

The quality, consistency, and reach of your writing directly influence our credibility and growth in French-speaking markets.

What Success Looks Like (Measured)

• Your French-language content generates relevant interactions from target personas on LinkedIn and via newsletter.
• Deliverables are on time and require minimal revisions.
• You improve your output over time with better hooks, higher engagement, and sharper formatting.
• You understand the audience and write for decision-makers, not for algorithms.

What You Will Work On

• Create compelling written content in French from existing material such as podcast recordings, event insights, and interview transcripts.
• LinkedIn posts that capture attention and drive engagement among senior professionals.
• Email newsletters that are insightful and well-structured.
• Podcast show notes and episode descriptions.
• Deep-dive case studies based on expert interviews.
• Interview preparation materials including agendas and key questions.

Qualifications

• Native proficiency in French is a strict requirement.
• Working knowledge of English (B2 level sufficient) is helpful for internal communication.
• At least 3 years of copywriting or content writing experience, ideally in a B2B or digital media context.
• A strong portfolio demonstrating French-language writing across formats is required.
• Experience writing for professional or executive audiences is a strong plus.

Requirements

• Comfortable using GenAI tools to enhance efficiency without compromising quality.
• Familiarity with tools like Claude/ChatGPT, Gsuite, Clickup, Sanity or Slack is a plus.
• Reliable, structured, and proactive; delivers without being chased.
• Confident in communicating with community hosts and managing deadlines independently.
• Strong sense for tone and audience; writes differently for a CFO than for a general readership.
• Detail-oriented without sacrificing speed.
• Open to feedback and focused on continuous improvement.
• Comfortable on LinkedIn and familiar with what drives engagement on the platform.

Red Flags

• Inconsistent quality or missed deadlines.
• Writing that sounds generic or ignores the target audience.
• Dependence on heavy briefing for every single piece.
• No strong, relevant French writing portfolio.
• Rejection/Avoidance of AI tools.

Benefits

• Steep Learning & Great Insights: See inside a fast-paced, internationally oriented scale-up while writing for and about senior leaders from major companies.
• Entrepreneurial Culture: We encourage ownership at every level. If you take initiative, you have the freedom to drive things forward.
• Fully Remote: Work from wherever you are. We are a team of around 20 people from 8 nationalities.
• Collaborative, Low-Hierarchy Culture: We aim for A-players in all roles who support each other and don't forget to have fun.

Do we fit together?

Then send us your application in English or French, including:

• CV
• Short cover letter
• Writing portfolio with French-language samples across at least two formats (e.g. LinkedIn posts, newsletter, or long-form)

Applications without a portfolio will not be considered. Shortlisted candidates will be invited to complete a short writing test as part of the selection process.

We look forward to hearing from you!