[Hiring] Direct Response Copywriter @AI Acquisition

Role Description

You’ll write the ads behind a $50M ARR AI-education business running multiple active funnels, with more launching. This is a direct-response seat inside a performance-marketing machine.

• You are not here to write blog posts.
• You are not here to “find the brand voice.”
• You are not here to write pretty copy that sounds smart.
• You are here to write Facebook ads that make people stop scrolling, watch, believe, and buy.

This role sits next to our incoming Head of Media / Creative Director. They will own the creative-production machine. You will own the written ideas that feed it:

• Hooks
• Angles
• Script structures
• Direct-response video ads
• Framing content
• CTA variations
• Offer positioning tests

If you need six weeks and a mood board to write one ad, this is not your role. If you can produce sharp direct-response copy at pace, keep reading.

Qualifications

• 3+ years writing direct-response copy in a real performance-marketing environment
• You’ve written Facebook / Meta video ads that actually ran
• You understand hooks, pattern interrupts, proof, objection handling, and CTA logic
• You can write clearly, fast, and with strong commercial instinct
• You can explain why a piece of copy should work before it spends
• You are highly fluent in English

Requirements

• You’ve written for info-product, coaching, education, agency-services, trading, SaaS, or high-ticket direct-response offers
• You have swipe files, hook libraries, angle docs, and a real writing process
• You use AI well, not to replace thinking, but to accelerate research, ideation, iteration, and formatting
• You catch logical contradictions naturally
• You’ve reviewed landing pages, sales pages, VSLs, or decks and improved them, not just “word-smithed” them
• People who’ve worked with you describe you as sharp, fast, and commercially dangerous

Benefits

• Strong senior-level compensation, geography-adjusted
• Fully remote
• High-volume testing environment with real spend behind your work
• Direct access to operators, offers, performance feedback, and customer data
• Massive upside if you become truly irreplaceable

What You’ll Actually Do

• Write batches of Facebook/Meta video ad scripts
• Generate multiple hooks/angles per offer, not one “hero concept”
• Help pressure-test claims, positioning, proof, and CTA logic
• Review existing ads and rewrite weak scripts fast
• Support split-testing across hooks, leads, and framings
• Improve language across adjacent assets where useful: landing pages, VSL sections, decks, CTA tests
• Work closely with the media/creative team so scripts are actually shootable and usable

Apply

Short application. Attach (or link):

• 3 direct-response ads you wrote that actually ran
• 2–3 sentences on your writing process for Facebook ads
• A short note on how you use AI in your copy workflow

No cover letter. No resume screening theater. If you look like a fit, you’ll do a 30-min call quickly and a short paid writing assessment after that.