[Hiring] Consultant- Content Strategist @BrowserStack

Role Description

We are looking for a Content Strategist with a strong foundation in SEO-driven content marketing. You will help us scale our content engine by:

• Building topical and generative authority
• Analyzing SERPs and generative outputs
• Creating high-quality content that drives measurable results

This role combines content strategy, SEO, and GEO expertise. You’ll work closely with AI tools and internal teams to:

• Create high-quality content
• Build partnerships
• Earn backlinks that boost BrowserStack’s visibility and authority

Qualifications

• 2–5 years of hands-on experience in long-form SEO content writing (internships/freelance included)
• Strong grasp of SEO fundamentals: search intent, topical authority, on-page optimization, and internal linking
• Working knowledge of Generative Engine Optimization (GEO) and AI-driven content discoverability
• Proven experience driving content partnerships and backlink acquisition through outreach
• Fluency in AI-assisted content workflows using LLMs to scale ideation, creation, and optimization
• Exceptional writing and editing skills, with the ability to simplify complex technical topics for developer and enterprise audiences

Requirements

• Conduct keyword research, SERP analysis, and generative engine analysis to identify content gaps, search intent, and high-impact formats
• Write, edit, publish, and optimize long-form SEO content to build topical and generative authority across priority themes
• Repurpose and distribute content across Medium, Dev.to, and relevant third-party platforms
• Engage in relevant subreddits, spark authentic developer conversations, and convert community insights into content opportunities
• Create and grow niche subreddits aligned with core themes to expand organic reach
• Identify and execute third-party partnerships, outreach campaigns, and guest placements to earn high-quality backlinks
• Track and improve backlink acquisition performance while building scalable link-building systems
• Leverage LLMs and AI tools to accelerate ideation, drafting, and optimization while maintaining high editorial standards

Benefits

• Fully remote position, open to candidates residing anywhere in India
• Contractual role for 12 months