Role Description
The Territory Manager is responsible for growing Tree Care Products (TCP) sales, strengthening dealer relationships, and developing business opportunities throughout the Central U.S. territory. The assigned territory includes Indiana, Illinois, Wisconsin, Minnesota, Iowa, Missouri, Arkansas, Texas, Oklahoma, Kansas, Nebraska, North Dakota, and South Dakota. Reporting to the Director of Tree Care Products, this role develops and executes territory sales plans, supports dealer performance, and coordinates with internal teams to achieve sales, profitability, and market development goals.
Essential Functions of the Job
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Develop and execute territory sales plans to achieve established sales, profitability, and dealer development goals.
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Manage TCP dealer relationships through regular communication, field visits, business reviews, and sales support.
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Identify opportunities to expand market coverage and recommend prospective dealers to the Director of Tree Care Products.
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Partner with dealers to identify customer needs, develop sales opportunities, and recommend appropriate equipment solutions.
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Provide product information, sales training, and support for equipment demonstrations in accordance with company safety requirements.
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Coordinate quotes, proposals, and orders in accordance with approved pricing, discount, and sales policies.
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Maintain accurate sales pipelines, forecasts, dealer records, and activity reports in company systems.
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Monitor dealer inventory, customer demand, market conditions, and competitor activity; communicate opportunities and concerns to leadership.
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Coordinate with customer service, production, parts, service, and finance teams to support orders, deliveries, and customer concerns.
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Represent Morbark at dealer events, trade shows, industry meetings, and customer visits; manage travel and expenses within company guidelines.
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Perform other related duties as assigned.
Qualifications
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Bachelorβs degree in business, marketing, or a related field preferred; an equivalent combination of education and relevant experience will be considered.
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Three to five years of experience in territory sales, dealer account management, or business development preferred.
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Experience selling tree care, forestry, construction, agricultural, or related equipment preferred.
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Demonstrated experience developing dealer relationships, managing a sales territory, and achieving sales goals.
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Experience preparing sales forecasts, managing sales pipelines, and using CRM systems.
Requirements
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Experience in territory sales, dealer account management, or business development; experience with tree care, forestry, construction, or related equipment preferred.
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Demonstrated ability to build dealer relationships, identify business opportunities, and support sales growth.
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Ability to independently manage a geographically dispersed territory and prioritize competing demands.
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Strong communication, presentation, negotiation, and customer service skills.
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Ability to understand equipment applications and clearly explain product features and benefits.
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Strong organizational skills, attention to detail, and consistent follow-through.
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Proficiency with Microsoft Office and CRM or comparable sales management systems.
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Willingness and ability to travel regularly throughout the assigned territory, including overnight travel.
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Valid driverβs license and ability to meet company driving requirements.