Role Description
The Sales Executive is responsible for driving new business growth by identifying, nurturing, and closing professional services engagements. This role requires a consultative "hunter" mindset. You will manage the full sales lifecycle - from responding to inbound marketing leads and executing outbound prospecting strategies to scoping complex solutions and negotiating contracts. You will act as a trusted advisor to C-Level executives, diagnosing their revenue challenges and prescribing SmartBugโs services as the solution.
What you'll do
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Strategy & Planning
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Develop and execute a comprehensive outbound prospecting plan to penetrate target accounts within our Ideal Client Profile (ICP).
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Design and execute high-volume, multi-channel outreach sequences (email, phone, video, social) to generate self-sourced pipeline.
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Collaborate with the technical and service teams during the pre-sales process to ensure proposed solutions are scoped correctly, profitable, and aligned with client goals.
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Monitor industry trends and competitor activities to adjust sales messaging and maintain a competitive edge in pitch meetings.
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Represent agency at UNBOUND and other industry events.
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Sales Execution
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Respond to inbound MQLs and "Contact Us" inquiries with urgency, qualifying leads based on budget, authority, need, and timeline.
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Lead deep discovery calls with VPs of Sales and Marketing to uncover root-cause business pains rather than just treating symptoms.
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Deliver high-impact sales presentations and portal demos that clearly articulate the ROI of our services and distinct value proposition.
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Draft detailed Statements of Work (SOWs), manage contract redlines, and lead pricing negotiations to secure new business at target margins.
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Identify and cultivate internal champions within prospect organizations to drive consensus among decision-makers.
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Performance Reporting
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Drive full-cycle revenue generation against a personal annual quota of $1M+, consistently meeting monthly and quarterly bookings targets.
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Maintain a pristine pipeline in HubSpot, ensuring all deal stages, close dates, and deal values reflect reality to support accurate company forecasting.
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Actively monitor conversion rates through the funnel and adjust sales behaviors to improve efficiency.
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Ensure a seamless transition from "Sales" to "Service" by documenting clear client requirements and success metrics for the delivery team.
Qualifications
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Education: Bachelorโs degree or relevant professional experience.
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Experience: 3+ years of experience in B2B sales, specifically selling professional services, marketing retainers, or SaaS implementation.
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Sales Methodology: Proven experience using a consultative sales methodology.
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HubSpot Proficiency: Expert-level knowledge of the HubSpot CRM for pipeline management. Ability to use sales tools (Sales Hub, ZoomInfo, LinkedIn Sales Navigator) efficiently.
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Business Acumen: The ability to discuss complex revenue operations concepts with C-Suite executives.
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Power Skills: Superior written communication, active listening, objection handling, and the resilience to handle rejection in a high-activity sales environment.
Highly Preferred Qualifications
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Experience working at a Digital Agency or Management Consulting firm.
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Experience selling specifically to VPs of Sales or VPs of Marketing.
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Active HubSpot Inbound Sales Certification.