[Hiring] Sales Director @Thryv

Role Description

At Thryv, we are a team that lives by teamwork. It’s not just the work that drives us. It’s the respect, trust, and care we have for each other. We’re a diverse community of trendsetters who do our best work in a fun, relaxed environment. Technology never stops evolving and neither do we.

As Sales Director, you build and lead a team of sales professionals who win new small and mid-sized business clients and help them grow. You own the number, and you own the people behind it. You coach sellers to build a strong pipeline, run consultative sales conversations, and drive deals to close. Then you make sure every new client is set up for long-term success with the Thryv suite of products.

This is a hands-on leadership role. You’ll spend your time in the field and in the pipeline, with your sellers and in front of customers. You’ll recruit and develop talent, inspect the work that drives results, and hold your team to a high standard of activity, discipline, and integrity.

What You’ll Do

• Develop sales professionals.
• Recruit, onboard, coach, and retain top sales talent.
• Run regular 1:1s, ride-alongs, and call coaching.
• Build clear development plans that move every seller toward higher performance and promotion.
• Address performance gaps early and directly.
• Drive new business acquisition.
• Set clear expectations for prospecting, outreach, and new client acquisition.
• Coach your team to open new doors across a high volume of SMBs in your market.
• Make sure every seller has a healthy, well-qualified pipeline.
• Build pipeline and drive deals to close.
• Review pipeline with your team every week.
• Spot stalled deals, sharpen next steps, and step in on key opportunities.
• Coach sellers through discovery, demo, proposal, and close so deals move forward and get won.
• Champion solution selling.
• Teach your team to lead with the customer’s goals, not the product.
• Coach them to diagnose real business challenges and connect the right Thryv solutions to the outcome the owner wants: more customers, less admin time, faster payment.
• Foster long-term client relationships.
• Help your team earn trust and keep it.
• Set the standard for onboarding, adoption, and follow-through so SMB clients see real results, stay with Thryv, and grow with more of the suite over time.
• Own the plan and the number.
• Build and execute territory plans that turn into results.
• Own team goals for sales, product adoption, client satisfaction, and retention.
• Make sure your numbers roll up to company objectives.
• Be visible in the market.
• Represent Thryv in your local community through networking, chambers of commerce, and local business events.
• Be a visible, credible partner to small business owners.
• Lead with data.
• Model strong CRM discipline in Salesforce.
• Use reporting, client performance portals, and order entry tools to inspect performance, forecast accurately, and coach with data.
• Protect the brand.
• Enforce company policy, demo standards, and ethical selling.
• Lead by example.

Qualifications

• Bachelor’s degree (or international equivalent) or equivalent experience, required.
• 8+ years of related experience, required. 10+ years preferred.
• 2+ years of experience as a Thryv Business Advisor, with a proven record of success across the full sales cycle from planning to close, required.
• Proven track record of coaching and developing sellers and consistently exceeding results.
• Strong command of solution selling and consultative sales methodology, with the ability to teach it.
• Deep understanding of the SMB market and the challenges owners face.
• Working knowledge of Thryv’s SaaS suite and how it helps small businesses grow.
• Advanced business acumen, with sound judgment in decisions, problem solving, and conflict management.
• Strong communication and interpersonal skills, with the ability to build rapport, network, and lead with empathy, credibility, and authority.
• Effective time management and the ability to balance competing priorities.
• Comfortable with Salesforce CRM and data-driven pipeline management.
• Driving between 25% and 50% of the time.
• Must be 18 years of age or older.
• Must successfully complete pre-employment screening, as required.
• Must successfully complete any required training or orientation courses, as needed.

Benefits

• Medical, dental, and vision plans, plus a wellness program with added incentives.
• 401(k) savings plan with company match and employee stock purchase plan.
• Paid time off including holidays, vacation, sick, personal, and winter close.

Company Description

At Thryv, we’re a team fiercely devoted to the success of local businesses. We’ve been around for over 100 years, always with one goal in mind: helping small businesses compete, win and succeed. We provide the technology, software and local business automation tools small business owners need to better manage their time, communicate with clients, and get paid, so they can take control of their business and be more successful.

We support businesses across the U.S. and we have team members all around the country (even internationally). In fact, we’re a work-from-anywhere company, because that’s how we get work done.

Culture is vital at Thryv because it shapes our identity and, therefore, our measurements for growth. We have an identified set of values that hold all of us accountable, paving the way for our company success and our legacy. All of this helps us deliver results for our clients and creates success for our employees. At Thryv, making a positive impact within our team and in our local community is the reason we get out of bed every morning.