Role Description
You will own Sentinel's number, lead the team that hits it, and personally close the deals only you can close. This is a player-coach role: you take over a distributed team of Account Executives in Canada and Europe, plus outsourced SDRs feeding them pipeline, and grow it from there.
Specifically, we need you to:
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Close:
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Carry and exceed a personal new-ARR quota with property managers from roughly 30 to 1,000+ listings.
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Open doors nobody else on the team can open, starting with your own network on day one.
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Run the full cycle: a listing performance audit, then a free trial, then a paid subscription.
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Negotiate on structure, meaning tiers, modules and commitments, rather than cutting price.
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Lead:
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Take over the sales team and double it by mid-2027: hire, onboard, ramp, coach and, when you have to, replace.
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Set territories, quotas and comp plans people believe in and can actually hit.
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Run the weekly rhythm of pipeline reviews, deal inspection and call coaching, and own a rolling forecast the CEO and the board can rely on.
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Build:
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Build the Sentinel sales playbook: who we go after, how we qualify them, how we demo and how we price.
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Make the free trial convert reliably, not just sometimes.
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Keep HubSpot current. We forecast off it, so if it is not in there it did not happen.
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Represent:
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Be Sentinel's face in the industry: VRMA International, DARM, IMN forums, SCALE and the regional meetups where the real conversations happen.
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Build the partner and referral relationships that bring deals in without a cold call.
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Publish, post and speak. Be someone the industry recognizes.
Qualifications
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You have a deep, active network in the short-term rental industry.
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You have 5+ years in B2B sales including at least 2 years leading a quota-carrying team.
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You have personally closed complex, multi-stakeholder deals recently.
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You are genuinely comfortable with ongoing travel.
Requirements
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You have sold software, data or revenue services into the vacation rental industry: PMS, dynamic pricing, market data, guest experience, analytics.
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You understand revenue management well enough to hold your own with a revenue manager: RevPAR, ADR, occupancy, pickup, booking windows, comp sets, minimum stays.
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You have been the first or early sales leader at a company scaling from its first paying customers to $5M+ ARR.
Benefits
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A base salary of USD $100,000 to $120,000.
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A variable component of USD $70,000 to $90,000 at target, for on-target earnings of USD $170,000 to $210,000 with additional bonuses if targets are surpassed.
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Your full variable guaranteed for your first quarter.
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A meaningful stock option grant.
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A budget to attend the most important events in our industry.
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100% of your individual medical, dental and vision premium, plus life and disability insurance and a 401(k) with employer match.
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Paid vacation and all US national holidays.
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Freedom to work from home, or from anywhere you have reliable wifi and a dedicated working space.
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Up to 3 days of paid time off to volunteer with the charity of your choice through "Angels Care."