Role Description
The Regional Business Director will lead the U.S. sales strategy, managing both Capital Sales Executives and Clinical Sales Specialists to drive business growth and market penetration. This role focuses on building and supporting a high-performing team, enhancing market presence, and collaborating with Key Opinion Leaders (KOLs) to bolster product credibility and expand reach.
Duties and Responsibilities
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Develop and implement a direct sales strategy across targeted U.S. regions, focusing on capital equipment and clinical solutions.
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Identify and prioritize regions with high growth potential, aligning expansion plans with company goals.
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Set and manage sales targets for both Capital Sales Executives and Clinical Sales Specialists, ensuring alignment with company revenue objectives.
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Monitor team performance and provide ongoing coaching to ensure goal attainment and adherence to company standards.
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Conduct regular business reviews with sales teams and implement action plans as needed to meet targets.
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Identify and collaborate with KOLs to build a credible network that supports the company's product positioning.
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Develop and sustain strong relationships with KOLs to support sales objectives and enhance market visibility.
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Organize and manage KOL activities, including events, presentations, and collaborative projects to drive product awareness and adoption.
Qualifications
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Bachelorβs degree in Business Administration, Marketing, Sales, or a related field.
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Masterβs degree (MBA or similar) or specialized training in Sales Management or Healthcare Sales (preferred).
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Relevant certifications in sales, management, or business development are advantageous (preferred).
Requirements
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Proven experience in executing direct sales strategies, with a focus on both capital and clinical product lines.
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Expertise in leading and coaching Capital Sales Executives and Clinical Sales Specialists to achieve performance goals.
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Ability to set and monitor financial targets, manage budgets, and assess performance to meet revenue objectives.
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Experience with CRM systems for tracking sales performance, managing leads, and conducting reviews.
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Medical Device/Healthcare Industry Knowledge; Familiarity with regulatory requirements, product positioning, and market trends.
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Experience building and managing KOL relationships, including event planning, presentation skills, and partnership development.
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Skill in fostering productive relationships with sales teams, KOLs, and internal stakeholders.
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Strong verbal and written communication skills for effective presentations, reporting, and influencing partners.
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Ability to troubleshoot challenges, adapt strategies, and remain solution-focused in a competitive market.
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Effective time and task management, with the ability to prioritize multiple projects and meet deadlines.
Benefits
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We strive to promote diversity and equal opportunity in the workplace and encourage applications from all qualified individuals, including those with disabilities.
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If selected to participate in the recruitment, selection, and/or assessment process, please inform Human Resources of the nature of any accommodation(s) that you may require.