[Hiring] National Account Manager @A Place for Mom

Role Description

A Place for Mom (APFM) is seeking a strategic, results-driven National Account Manager, Home Care to drive growth within the home care segment by developing and expanding partnerships with large home care franchise systems, multi-location operators, and corporate organizations that own or manage multiple home care agencies. In this enterprise sales “hunter” role, the Account Executive builds the APFM value story to win the corporate order top-down.

This role is responsible for engaging executive-level stakeholders to secure corporate partnerships and large-scale orders while increasing agency participation, referral volume, and network capacity across affiliated locations.

The National Account Manager, Home Care will take a consultative, enterprise-focused approach to selling, navigating complex organizational structures, and influencing stakeholders across corporate leadership, franchise business coaches, and individual franchise agencies. Success in this role is defined by establishing APFM’s value with strategic franchise accounts and landing corporate orders, which in turn grow APFM’s network capacity, participating agency penetration, and referral volume.

To support the corporate sale, this individual will also work closely with Home Care Acquisition Managers (HCAMs) and Customer Success Managers (CSMs) to accelerate selling velocity, align corporate and local strategies, and expand APFM’s penetration across franchise and corporate networks.

The ideal candidate is a proven enterprise seller who combines a demonstrated history of consultative sales success with strong executive presence, analytical rigor, and the ability to lead cross-functional teams toward shared commercial objectives.

Responsibilities

• Own the full enterprise sales cycle with franchise organizations and other multi-location operators.
• Build a compelling, tailored APFM value story for each strategic account.
• Develop and execute strategic enterprise account plans for home care franchise systems.
• Build relationships with C-suite executives and other senior decision-makers.
• Identify opportunities to expand existing relationships.
• Drive enterprise-wide adoption and increase the penetration of APFM’s programs.
• Grow referral volume and network capacity by developing strategies.
• Partner closely with HCAMs to accelerate agency-level selling.
• Guide Customer Success Managers (CSMs) on agency-level enablement.
• Develop executive-level presentations and business reviews.
• Monitor strategic account performance and adjust strategies accordingly.
• Establish measurable account-level goals and hold cross-functional partners accountable.
• Maintain accurate account plans, forecasts, pipeline reporting, and performance metrics.
• Represent APFM in executive meetings and strategic partnership discussions.

Qualifications

• Bachelor’s degree in Business, Marketing, Healthcare Administration, or a related field required.
• Minimum of 7 years of B2B sales experience, with a proven track record of achieving and exceeding revenue targets.
• Demonstrated success in consultative selling and closing enterprise deals.
• Experience selling through franchise or multi-location/channel structures.
• Strong executive presence, with the ability to build credibility and influence.
• Experience managing cross-functional teams and driving results through influence.
• Proven ability to turn data into clear, compelling insights.
• Strong analytical, financial, negotiation, presentation, and relationship-management skills.
• Experience in home care, senior care, or a related healthcare services industry preferred.
• Highly organized and self-directed, with the ability to manage multiple strategic accounts.
• Willingness to travel as needed to support executive engagement.

Compensation

• Base Salary: $122,500
• Bonus: $82,075

Benefits

• 401(k) plus match
• Dental insurance
• Health insurance
• Vision Insurance
• Paid Time Off

Company Description

A Place for Mom is the leading platform guiding families through every stage of the aging journey. Together, we simplify the senior care search with free, personalized support — connecting caregivers and their loved ones to vetted providers from our network of 15,000+ senior living communities and home care agencies.

Since 2000, our teams have helped millions of families find care that fits their needs. Behind every referral and resource is a shared goal: to help families focus on what matters most — their love for each other.

We’re proud to be a mission-driven company where every role contributes to improving lives. Caring isn’t just a core value — it’s who we are.