Role Description
We are looking for a Lead Generation Associate / Representative to support our B2B business development efforts. The ideal candidate will be responsible for:
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Identifying potential clients
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Building targeted prospect lists
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Conducting cold calls and outbound outreach
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Generating qualified leads through multiple channels
The role requires excellent English communication skills, confidence in speaking with international prospects, strong research abilities, and hands-on experience with lead-generation and prospecting tools.
Qualifications
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1β3 years of experience in B2B lead generation, outbound sales, business development, tele-sales, or a similar role
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Hands-on experience with cold calling, email outreach, and LinkedIn prospecting
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Experience using lead-generation tools such as Apollo.io, LinkedIn Sales Navigator, ZoomInfo, or similar platforms
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Experience sourcing leads through Fiverr, Upwork, Freelancer, or other freelancing/marketplace platforms is preferred
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Strong understanding of B2B prospecting and outbound lead generation
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Excellent English verbal and written communication skills
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Comfortable speaking with international clients and decision-makers
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Strong follow-up, persuasion, questioning, and objection-handling skills
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Ability to independently research companies and identify relevant decision-makers
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Strong organizational skills and attention to detail
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Ability to work in a target-driven environment and consistently achieve outreach and lead-generation goals
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Proficiency in Google Workspace, MS Excel/Google Sheets, and basic CRM systems
Requirements
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Identify and research potential B2B clients based on defined industries, company sizes, locations, and Ideal Customer Profiles (ICPs)
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Find and connect with relevant decision-makers such as founders, CEOs, business owners, and department heads
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Build targeted prospect lists using platforms such as Apollo.io, LinkedIn Sales Navigator, ZoomInfo, and similar tools
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Explore Fiverr, Upwork, Freelancer, and other freelancing/marketplace platforms to identify businesses actively looking for relevant services
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Conduct B2B cold calls to prospects and confidently introduce CuringBusy's services
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Handle initial conversations, understand prospect requirements, and identify potential opportunities
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Execute outbound outreach through cold email, LinkedIn, calling, freelancing platforms, and other relevant channels
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Send personalized LinkedIn messages and cold emails to targeted prospects
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Follow up consistently with prospects through calls, emails, and LinkedIn to maximize response and conversion opportunities
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Identify and prioritize prospects that have a genuine requirement for outsourcing, Virtual Assistant, administrative, marketing, or related business services
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Schedule qualified meetings or discovery calls with interested prospects
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Maintain accurate records of prospects, conversations, follow-ups, responses, and lead status
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Use CRM and lead-tracking systems to keep prospect information updated and organized
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Support outbound lead-generation campaigns and continuously test different messaging and outreach approaches
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Track daily outreach activities, leads generated, responses, and meetings booked
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Maintain a consistent pipeline of new prospects and ensure timely follow-ups
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Research companies and gather relevant information before reaching out to improve personalization
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Coordinate with the sales/business development team and share relevant prospect information and updates
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Meet defined lead-generation, calling, outreach, and meeting-booking targets
Benefits
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100% Remote / Work From Home
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Opportunity to grow with a fast-growing startup
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Exposure to international B2B markets and clients
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Opportunity to develop skills in sales, business development, and lead generation
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Collaborative and performance-driven work environment