[Hiring] Inside Sales Manager (ISM) – Inbound (Institution) @India Market Entry

Role Description

We are looking for an Inside Sales Manager (Inbound – Institutional) to qualify high-quality institutional enquiries and convert them into sales-ready opportunities for our Institutional Sales team.

As an ISM – Inbound (Institutional), you will be the first point of contact for paid marketing-generated institutional enquiries. You will engage with:

• Schools
• Colleges
• Universities
• Teachers
• Distributors
• Retailers
• Government education bodies

Key Responsibilities:

• Inbound Lead Management:
  • Respond to every paid marketing-generated institutional enquiry within the defined SLA.
  • Handle enquiries received through:
    • Google Ads
    • Meta Campaigns
    • Website Forms
    • Landing Pages
    • Webinars
    • Email
    • WhatsApp
    • Phone Calls
    • Referral Campaigns
  • Ensure every lead receives timely follow-up and is accurately recorded in the CRM.
• Lead Qualification:
  • Qualify enquiries from:
    • International Schools
    • IB & Cambridge Schools
    • CBSE & ICSE Schools
    • Colleges & Universities
    • Government Education Bodies
    • Teachers
    • Distributors
    • Retailers
  • Understand customer requirements, buying timelines, and decision-making processes.
  • Identify key decision-makers such as:
    • Principals
    • Academic Heads
    • Trustees
    • Procurement Heads
    • School Directors
  • Recommend suitable IME solutions based on customer requirements.
• Meeting Scheduling & CRM Management:
  • Schedule qualified meetings (GTM Marketing / Co-Founder / GTM Sales Enablement).
  • Maintain accurate CRM records, lead status, follow-up schedules, and meeting notes.
  • Follow up on webinar, website, and campaign-generated enquiries to maximise lead-to-meeting conversion.
  • Ensure 100% CRM hygiene and timely reporting.

Qualifications

• 2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional or EdTech Sales.
• Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products, Print products, educational content, LMS, ERP, or school technology solutions.

Requirements

• Excellent communication skills in English and Hindi.
• Strong telephone-based lead qualification and consultative selling skills.
• CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent).
• Ability to handle 80–100+ inbound enquiries/calls per day.
• Excellent follow-up discipline and time management.
• Comfortable working in a target-driven environment.

Benefits

• This is a sales driven role with lucrative incentives.

Preferred Market Exposure

• Preference will be given to candidates with experience working with institutions in:
  • Mumbai
  • Delhi
  • Noida
  • Gurugram
  • Bengaluru
  • Hyderabad
• Candidates with existing institutional networks in these markets will have an added advantage.