[Hiring] Head of Sales & Partnerships @Buenro OÜ

Role Description

Event curators are our customers and our growth engine. Every curator we sign brings us their whole community. We're looking for our first senior sales leader to own how we find, win and grow those partnerships, from the first message to a successful event and beyond.

Your job is to build Buenro's entire sales department. This is a player-coach role: you'll start by building the strategy, generating the leads and closing deals yourself, going through the pains of the process first-hand so you know exactly what kind of people you'll need to bring in. Your priorities, in order:

• Close the right curators.
• Make sure they succeed.
• Build the team.

This role is fully remote. You won't need to travel to events; our ambassador network does that for you.

What You'll Own

• Strategy & pipeline:
  • Build Buenro's sales strategy for curators: who we target, in what order and why, across music, conferences and sport.
  • Prioritise ruthlessly.
  • Qualify every deal on its real potential for Buenro and the curator.
  • Sell within our commercial framework, and help us improve it.
• Lead generation:
  • Find the message and the moment that make a curator want to get on a call with us.
  • Use AI, CRM and automation tools to reach more of the right people.
  • Build and lead our ambassador network.
  • Grow the other channels too: your own network and referrals from curators we already work with.
  • Work closely with our Brand & Marketing Lead.
• Closing:
  • Run the full sales cycle: first conversation, pitch, negotiation and signature.
  • Sell multi-year exclusive partnerships.
  • Build relationships early with curators who are currently committed elsewhere.
  • Work closely with the COO on every agreement.
• Curator success:
  • You're accountable for every curator you bring in actually succeeding with Buenro.
  • Make sure every commitment made to a curator is understood by product and delivered.
  • Stay close to each relationship after launch.
• Partnerships & supply:
  • Our concierge will report to you from day one.
  • Decide how to scale supply as we grow.
• Reporting, learning & team:
  • Master our CRM and pipeline tools and build the sales playbook.
  • Report clearly and often.
  • Analyse the bottlenecks and propose how to scale the team.

How Success Is Measured

• Signings: new curators signed each month.
• Deal quality: the strength of each curator's brand and name, and the transaction volume they bring to the platform.
• Pipeline: the qualified leads and calls you generate each month.
• Outreach quality: personal, on-brand outreach that gets responses.
• Curator success: curators who launch successfully, stay, grow with us and refer others.

Your First 90 Days

• Get to know our curators, product and commercial model inside out.
• Review the existing pipeline and turn it into a prioritised plan.
• Meet our ambassadors and current curators.
• Find the outbound approach that works for Buenro.
• Close your first three new curator partnerships.

Qualifications

• You know the world of festivals and events intimately.
• You're an exceptional networker.
• You've sold B2B partnerships with long sales cycles and multi-year contracts.
• You've built and led sales teams before.
• You run outbound at scale that still feels personal.
• You're assertive, direct and relationship-driven.

Nice to Have

• An established name within the festival or events community.
• Experience selling into high-end or curated event communities.
• Experience at a ticketing platform or event-tech company.
• Additional languages.

Benefits

• Fully remote work environment.
• Equity through our option plan.
• Generous time off, plus a week each year when the whole company switches off together.
• Commission on the partnerships you close.

Company Description

Buenro is a marketplace for destination events. Curators of festivals, conferences and curated gatherings sell their tickets through Buenro, and their guests book where to stay in the same flow, from a private villa to any of 3 million hotels worldwide.

Our culture is fast-moving, collaborative, and deeply caring about the experiences we create and support - both for our customers and within the team itself.