[Hiring] Sales Development Representative (Outbound - Email Focused) @Pavago

Role Description

We’re hiring a highly execution-driven Sales Development Representative (SDR) to focus on outbound lead generation through high-volume email outreach. This role is ideal for someone who is strong in written communication, thrives in structured outbound environments, and can consistently execute follow-ups to drive meeting bookings. This is not a strategy or closing role — it is focused on consistent outbound execution, messaging quality, and pipeline generation.

What You’ll Own

• Outbound Email Outreach (Primary Focus)
  • Execute high-volume outbound email campaigns daily.
  • Personalize outreach messaging to improve response rates.
  • Continuously refine messaging using tools like ChatGPT.
• Outbound Calling (Secondary Focus)
  • Conduct targeted outbound calls to prioritize prospects.
  • Support email outreach with call-based follow-ups.
  • Engage prospects to drive interest and conversions.
• Lead Management & Follow-Ups
  • Manage leads and follow-ups across structured outbound sequences.
  • Ensure no lead is missed through consistent tracking.
  • Maintain engagement across long sales cycles.
• Prospect Qualification & Meeting Booking
  • Qualify prospects based on defined criteria.
  • Book meetings for the sales team efficiently.
  • Ensure smooth handoff of qualified leads.
• CRM Management & Data Accuracy
  • Maintain clean and structured CRM records.
  • Log activity, notes, and next steps consistently.
  • Track pipeline movement and engagement status.
• Performance Tracking & Optimization
  • Monitor daily and weekly outreach performance.
  • Adjust messaging and approach based on results.
  • Maintain consistency in activity and output.

Qualifications

• Proven experience as an outbound SDR (email-heavy outreach preferred).
• Strong written English communication skills (clear, persuasive, error-free).
• Experience executing structured outbound sequences and follow-ups.
• Hands-on experience with CRM tools (HubSpot or similar).
• Comfortable working with activity targets and performance metrics.
• Ability to work full-time (Monday–Friday) with long-term commitment.

Requirements

• Experience using AI tools like ChatGPT for email personalization.
• Experience selling into U.S. or UK markets.
• Familiarity with outbound tools such as Apollo or Outreach.
• Prior cold calling experience.

Key Metrics for Success

• Number of emails sent and campaigns executed.
• Response and reply rates.
• Meetings booked for the sales team.
• Follow-up consistency and pipeline coverage.
• CRM data accuracy and activity tracking.

Interview Process

• Initial Screening Call
• Sales & Communication-Focused Interview
• Practical Task (Email Writing / Outreach Scenario)
• Final Interview
• Internal Review & Approval
• Offer & Onboarding