[Hiring] Head of Ecommerce Capabilities @General Mills

Role Description

We are seeking a highly experienced and results-oriented Head of Ecommerce Capabilities to significantly accelerate sales growth via digital modalities across all major customers with a differential focus on all major pureplay platforms and Walmart in the North America Pet Segment. This leadership role requires a proven track record of success in developing and executing eCommerce strategies, building capabilities to transform, building strong customer relationships, and driving significant revenue growth.

This role reports to the Vice President, Sales for the North America Pet segment, and leads a high-performing cross-functional team. This leader will inspire and enable the team to deliver outsized impact through best-in-class execution and strategic customer engagement. The ideal candidate will possess exceptional negotiation skills, a deep understanding of the eCommerce landscape, and the ability to collaborate effectively across multiple teams and functions.

Key Responsibilities

• Strategic Growth & Customer Management:
  • Partner with customer teams to accelerate key customer partnerships.
  • Develop relationships with digital leaders and build JBPs that accelerate digital growth.
  • Provide ongoing customer support, proactively addressing issues and ensuring alignment on business goals.
  • Translate overarching commercial strategies into effective pureplay execution.
  • Collaborate with sales strategy and planning teams to align trade investment strategies.
  • Regularly track account performance, monitor compliance, and adapt tactics to achieve KPIs.
  • Drive eCommerce activation and forecasting.
  • Deploy strategic initiatives and manage demand forecasts.
  • Collaborate with internal teams to ensure consistent strategy deployment across all accounts.
• Omnichannel Capability Development & Enablement:
  • Effectively articulate eCommerce performance to business and senior leadership teams.
  • Lead the development and scaling of eCommerce capabilities.
  • Partner with global eCommerce teams to build and implement insights and capabilities.
  • Coach and elevate internal and customer-facing teams across functions.
  • Align eCommerce strategy with the learning roadmap.
  • Enable eCommerce activation across teams and customers.
• People Leadership:
  • Lead, coach, and develop a high-performing team.
  • Create a culture of accountability, collaboration, and continuous improvement.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or a related field. MBA preferred.
• 10+ years of experience in eCommerce, with at least 5 years in a leadership role.
• Proven track record of success in driving significant eCommerce revenue growth.
• Deep understanding of the eCommerce landscape, including major pure-play platforms and intermediaries.
• Exceptional negotiation and relationship-building skills.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Proficiency in Microsoft Office Suite and eCommerce analytics tools.
• Travel ~25% of the time (key customer, industry and internal events).

Preferred Qualifications

• Experience working with CPG brands.
• Experience working in a pureplay retailer.
• Experience with data analytics and reporting tools.
• Experience managing and mentoring teams.
• Experience with Pet Food Category.

Salary Range

The salary range for this position is $203,500.00 - $305,500.00 / Annually. At General Mills, we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to, education, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range. Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being.