[Hiring] Director, Sales Enablement @TPx

Role Description

The Director, Sales Enablement, empowers the Sales organization to engage, differentiate, and win through coaching and specialized support. This role is focused on improving sales confidence and competencies, enhancing sales productivity and outcomes during a buyer-centric engagement to ultimately achieve a high-performance sales culture.

• Develops and implements a comprehensive Sales Enablement strategy that aligns with the company’s overall business and sales goals.
• Collaborates closely with Sales leadership, Sales Effectiveness, Sales Systems & Support, Marketing, Learning and Development, and Product teams to ensure sales processes, tools, and resources are effectively deployed to enhance Sales team performance.
• Develops detailed monthly and quarterly execution plans, along with specific team goals, to achieve the agreed-upon strategy.
• Establishes key performance indicators (KPIs) to measure the impact of sales enablement efforts on sales outcomes and continuously optimize strategies.
• Works with the appropriate stakeholders to create, maintain, and update a centralized repository of sales content (e.g., presentations, case studies, sales scripts, product collateral).
• Ensures sales content is easily accessible and aligned with the latest sales strategies and customer needs.
• Drives the development of customer-facing content that aligns with different stages of the sales funnel.
• Responsible for setting up both regular and as-needed sales enablement forums to facilitate the coaching and learning experience.
• Works closely with cross-functional teams including Sales, Marketing, Learning & Development, Sales Effectiveness, Sales Systems & Support, Commercial Viability, and Product teams to ensure alignment around goals, project deliverables, and communication.
• Partners closely with the Learning & Development team on training needs pertaining to Sales new hire onboarding and new product launches.
• Plays a key role in providing feedback around the optimization of the sales enablement tools to enhance efficiency and effectiveness.
• Ensures the sales team has access to the best learning tools and resources to support optimum sales performance.
• Delivers insights that drive performance; tracking ramp-up time, win rates, and quota attainment.
• Uses data to identify trends and areas for improvement, and adjusts strategies as needed to ensure continuous progress and alignment with business goals.
• Leads and develops a Sales Enablement team, providing mentorship, coaching, and guidance to ensure team members are continuously improving and growing in their roles.
• Fosters a positive and results-driven work culture within the sales enablement function.

Qualifications

• Bachelor’s degree in business, marketing, or a related field required.
• Minimum 10 years’ experience in sales enablement, sales operations, or a related field, with at least 3 years in a leadership role.
• Proven track record of developing and executing sales enablement strategies that drive measurable improvements in sales performance.
• Strong understanding of sales processes, CRM systems (Salesforce, HubSpot, etc.), and sales tools (e.g., content management systems, training platforms).
• Excellent communication and presentation skills.
• Strong leadership and team management abilities.
• Ability to analyze sales data, draw insights, and drive actions based on those insights.
• Proficient in using sales technology, CRM systems, and Microsoft Office suite.
• Ability to build cross-functional relationships and collaborate with various teams.

Requirements

• Master’s degree preferred.
• Occasional travel, up to 20%, may be required.