[Hiring] Digital Sales Strategist @Cumulus Media New Holdings Inc.

Role Description

The Digital Sales Strategist (DSS) will be responsible for accelerating digital revenue growth across a defined territory of Cumulus Media markets.

• Partner with local management and sales teams to maximize digital revenue growth across new and existing accounts.
• Serve as a digital subject matter expert, supporting both the sales process and account management efforts.
• Support upsell opportunities across the existing account portfolio and partner with sellers to grow digital revenue through new business development.
• Leverage digital marketing expertise to recommend and pitch effective solutions to meet the marketing needs of clients.
• Report to the Director, Digital Sales Operations.

Qualifications

• Bachelor’s degree in business, marketing or a related field is preferred.
• 5+ years of digital sales, marketing, or advertising experience required, local media industry exposure a plus.
• Experience selling and managing digital marketing solutions for local and regional advertisers.
• Experience with leading digital platforms such as Facebook Business Manager, Google Ads, etc.
• Experience developing effective digital marketing strategies to accomplish advertiser goals.
• Solid understanding of the entire business-to-business sales process: pipelines, lead/revenue generation, successful closing processes, cross platform solutions, etc.
• Excellent presentation skills are required, as are strong verbal and written communication skills with the ability to prioritize and solve client issues successfully.
• Time management and organizational skills, with high attention to detail.
• Excellent analytical and problem-solving skills.
• Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally.

Requirements

• Help achieve territory digital revenue growth targets by supporting local market sales opportunities.
• Collaborate with local management to establish digital priorities and identify top prospects.
• Support sales staff by participating in client needs assessment and client pitch meetings.
• Develop and deliver client proposals.
• Become a subject-matter expert of Company digital marketing/advertising platforms and offerings.
• Analyze existing customer base to identify upsell opportunities and collaborate with local management and account executives to develop sales strategy.
• Regularly report on digital sales pipeline and performance against growth targets.
• Participate in account management and renewal efforts as needed.
• Collaborate daily – maintain high levels of communication both internally with station and corporate teams, as well as externally with clients, vendors, and stakeholders.
• Serve as point of contact for escalation issues between sales channels and fulfillment teams. Address and resolve ad hoc issues as needed.
• Participate in corporate training events including monthly onboarding sessions, digital sales trainings, Sales Manager meetings and more.
• Provide internal training on Cumulus’ digital tactics, benefits, and trends as needed.
• Other duties and special initiatives as assigned.

Benefits

• Competitive Pay
• Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program