[Hiring] Program Management Specialist @Darktrace

Role Description

The Program Management Specialist, Product Marketing & GTM Operations, is responsible for driving operational excellence across product marketing initiatives, product launches, and go-to-market (GTM) programs. This role serves as a central coordinator across various teams to ensure seamless execution of launch activities and strategic marketing initiatives.

• Lead the planning, coordination, and execution of product launch programs from concept through post-launch analysis.
• Develop and maintain integrated launch plans, timelines, milestones, dependencies, and readiness assessments.
• Partner with Product Marketing Managers and Product Management teams to ensure launch deliverables are completed on schedule.
• Facilitate launch readiness reviews and drive alignment across all launch stakeholders.
• Identify risks, blockers, and dependencies and drive mitigation plans to ensure successful launch execution.

• Support the operational framework for go-to-market planning and execution across product portfolios.
• Coordinate cross-functional GTM activities spanning marketing, sales, enablement, customer success, support, and communications.
• Manage GTM calendars, launch schedules, planning processes, and governance mechanisms.
• Establish repeatable launch and GTM processes, templates, and best practices to improve operational efficiency.
• Ensure alignment between product roadmaps, marketing priorities, and revenue objectives.

• Drive strategic Product Marketing initiatives and operational projects.
• Facilitate collaboration across Product Marketing, Product Management, Sales, Finance, Operations, and Executive Leadership teams.
• Lead recurring program reviews, status meetings, and stakeholder communications.
• Develop executive-ready updates and dashboards to communicate progress, risks, and outcomes.
• Support annual planning, business reviews, and organizational priority-setting activities.

• Define and track launch and GTM success metrics.
• Develop dashboards and reporting mechanisms that provide visibility into program health and execution.
• Analyze program performance and identify opportunities for optimization and continuous improvement.
• Support post-launch retrospectives and business impact assessments.

• Drive continuous improvement of launch management and GTM operational processes.
• Implement scalable workflows and governance models to support organizational growth.
• Create and maintain program documentation, playbooks, templates, and operating procedures.
• Promote consistency and standardization across Product Marketing programs.

Qualifications

• Bachelor's degree in Business, Marketing, Communications, Management, or a related field.
• 5+ years of experience in program management, marketing operations, product marketing operations, business operations, or related functions.
• Experience managing complex, cross-functional projects and programs.
• Strong understanding of product launch processes and go-to-market execution.
• Excellent organizational, stakeholder management, and communication skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong analytical and problem-solving capabilities.

• Experience supporting Product Marketing, Product Management, or Sales organizations.
• Experience in technology, SaaS, cloud, or enterprise software industries.
• Familiarity with product launch frameworks and GTM planning methodologies.
• Experience using project management and collaboration tools such as Microsoft Project, Jira, Azure DevOps, Smartsheet, Asana, or Monday.com.
• Experience with reporting and business intelligence tools such as Power BI or Tableau.
• PMP, Agile, Scrum, or related certifications.

Benefits

• 100% medical, dental and vision insurance, plus dependents
• Paid parental leave
• Pet insurance Discount
• Life insurance
• Commuter benefits
• 401(k)
• Employee Assistance Program

Success Measures

• Successful execution of product launches on time and with high stakeholder readiness.
• Improved efficiency, consistency, and scalability of GTM processes.
• Strong cross-functional alignment across Product, Marketing, Sales, and Customer Success teams.
• High-quality executive reporting and operational visibility.
• Achievement of launch objectives, adoption targets, pipeline goals, and business outcomes.
• Continuous improvement in launch planning, execution, and measurement.