[Hiring] Vice President, Product, Growth Experimentation @Life360

Role Description

As Vice President, Product, Growth Experimentation, you own how Life360 turns first sessions into lasting members. Your scope is the free-member funnel, from first-session activation through engagement and retention, across a base of 100+ million MAU in global markets.

• Oversee the growth experimentation program as a deep, hands-on leader.
• Pair craft with strong execution and drive outcomes by collaborating across Engineering, Design, Data Science, Analytics, and adjacent product teams.
• Be the trusted voice in the organization regarding results and their meanings.
• Balance the need for business growth with earning member trust.
• Use AI throughout your workflow, from hypothesis generation to analysis to readouts.

Qualifications

• 15+ years in consumer products, with deep ownership of growth and experimentation at scale.
• 10+ years of managing high-performing teams that deliver outcomes.
• Strategic ownership with execution muscle in ambiguous problem spaces.
• Ability to design metric frameworks and derive the correct primary metric.
• Deep experiment-design fluency, including A/B/n testing and multi-armed bandits.
• Track record of moving top-line growth metrics through a portfolio of experiments.
• Cross-functional leadership as a senior peer across Engineering, Design, Data Science, and Analytics.
• Mobile-first consumer fluency across iOS and Android.
• Deep empathy for families and understanding of the trust dynamics at Life360.

Requirements

• Drive outcomes across the full funnel with a high-velocity experimentation program.
• Build and work hypothesis trees across acquisition, activation, onboarding, engagement, and retention.
• Match the experiment to the opportunity using appropriate methods.
• Raise velocity and quality across partnered teams.
• Produce crisp readouts and make defensible decisions based on results.
• Ensure experiments create genuine member value and protect member trust.
• Operate as an AI-native product leader.

Benefits

• Medical, dental, vision, life, and disability insurance plans (100% paid for US employees).
• 401(k) plan with company matching program in the US and RRSP with DPSP plan for Canadian employees.
• Paid parental leave.
• Mental Wellness Program & Employee Assistance Program (EAP).
• Generous time off: flexible PTO, companywide holidays, plus summer and winter shutdowns.
• Learning & Development programs.
• Equipment, tools, and reimbursement support for a productive remote environment.
• Free Life360 Platinum Membership and Tile trackers.