[Hiring] Senior Product Manager, Monetization @Rechat

Role Description

Rechat is the operating system for real estate. Marketing, CRM, transactions, listings and AI in a single product, replacing the disconnected stack of tools most agents are forced to stitch together.

Tens of thousands of agents use Rechat. Their brokerage pays for their seat, and for most of them that is the entire commercial relationship we have with them. We also build the premium products those same agents want: websites, AI-driven marketing, advertising and social. Those are worth many multiples of a seat, and almost none of our agents buy them today.

There is a second problem sitting next to the first. An agent cannot currently find Rechat, sign up, try it and start paying us on their own. There is no door. Every path in runs through a brokerage contract or a conversation with a person.

You are here to build both: the door, and the upgrade path behind it.

• Any agent, anywhere, should be able to discover Rechat, sign up alone, reach something valuable quickly, and become a paying customer without ever speaking to us.
• Every agent already using Rechat should have an obvious, well-designed reason to pay us more.
• Your remit is conversion, wherever it happens.
• Our demand team drives attention and traffic. From the moment an agent shows interest, it is yours: the landing page, the signup, the trial, the first valuable moment, the upgrade, the checkout. You own the percentage at every one of those steps.
• Your other job is time to value.
• Every setup step between signing up and getting something useful costs us a percentage of the agents who signed up.
• Your job is to delete as many of those steps as possible, and to make the ones that remain fast enough that nobody abandons.
• An agent should reach something they would be sad to lose within their first session, not their first month.
• Those two things, conversion and time to value, are what you are here to move.
• This includes reaching agents proactively rather than waiting for them to log in.
• This is the largest revenue opportunity in the company and nobody owns it today.

What You'll Own:

• Touchless signup.
• Self-serve onboarding, trial mechanics, and the path from trial to paid.
• The conversion path outside the app.
• Checkout and billing.
• The in-product upgrade path.
• Seat-to-paid conversion.
• Proactive outreach that converts.
• Reactivation.
• Branded acquisition experiences.
• Brand-aware onboarding.
• Activation and time to value.
• Pricing and packaging.
• The measurement underneath all of it.

Your Numbers:

• Conversion at every step of the funnel.
• Time to first value.
• Attach rate (paying agents as a share of addressable agents).
• Revenue per agent.

What This Role Is Not:

• Not product marketing.
• Not demand generation.
• Not enterprise sales support.

What You Bring:

• You have owned a conversion or monetization metric as your primary KPI for at least two years.
• You have launched or rebuilt a self-serve signup and checkout flow.
• You have shipped a live monetization surface.
• You have run a pricing or packaging change on an existing customer base.
• You have built a reactivation or lifecycle program.
• You have owned landing page and signup conversion.
• You have instrumented a funnel from scratch.
• You have run an experimentation program.
• You have moved an activation or time-to-value metric.
• You have worked at a low monthly price point.
• You do not need real estate experience.

How You Work:

• You can describe a test that failed and what you learned.
• You have strong opinions about paywall placement and can defend them.
• You are uncomfortable with vague metrics.
• Engineers you have worked with wanted to work with you again.
• Clear, direct written communication.
• Fluent with modern AI tools and using them daily to move faster.

Why You’ll Love Working Here:

• Competitive compensation.
• Fully remote with flexible work/life balance.
• A diverse, inclusive, and highly collaborative culture.
• Meaningful work with a product used by real professionals every day.
• Flexible Paid Time Off.