[Hiring] Senior Product Manager @Binance

Role Description

• Plan and launch listing campaign products, such as referral rewards and promotional events, to attract new users and improve retention and trading activity.
• Develop a deep understanding of crypto spot trading rules and user behavior, and propose effective growth strategies to drive traffic, conversion, and trading volume.
• Independently identify business problems and opportunities in listing campaigns and spot trading growth, and proactively drive solutions from ideation to execution.
• Work closely with marketing, sales, engineering, risk management, legal, and operations teams to ensure smooth and compliant product launches.
• Define and monitor key metrics for listing campaigns, analyze performance, identify optimization opportunities, and continuously improve product outcomes based on data and user feedback.
• Conduct market and competitor research to stay on top of industry trends, user needs, and product innovations, and translate insights into actionable product initiatives.

Qualifications

• 5+ years of experience in product management or project management, preferably in crypto, trading, fintech, or other fast-paced internet industries.
• Strong self-motivation and ownership mindset, with the ability to take full responsibility for projects and drive them forward with minimal supervision.
• Strong logical thinking and problem-solving skills, with the ability to independently identify issues, structure problems clearly, and push solutions through to completion.
• Highly responsible, execution-oriented, and detail-conscious, with a strong sense of accountability for both process and outcomes.
• Good business judgment and market sensitivity, with the ability to understand user behavior, identify growth opportunities, and turn insights into practical product strategies.
• Strong cross-functional communication and collaboration skills, able to align stakeholders and work effectively across teams including engineering, listing, trading, marketing, risk, and legal.
• Solid project management skills, with the ability to manage multiple priorities, maintain momentum, and deliver high-quality results on time.
• Deep interest in and understanding of the crypto industry, especially spot trading products, market dynamics, and user behavior.
• Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders.

Benefits

• Shape the future with the world’s leading blockchain ecosystem.
• Collaborate with world-class talent in a user-centric global organization with a flat structure.
• Tackle unique, fast-paced projects with autonomy in an innovative environment.
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning.
• Competitive salary and company benefits.
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team).