[Hiring] Senior Director of Product Marketing @Assembly Software

Role Description

This is not a maintenance job. It is a build job. As Assembly's Senior Director of Product Marketing, you will set the go-to-market strategy, defend it to the leadership team, and then write the positioning, pricing guidance, launch plans and sales content that come from it. You will not inherit a team. You will build the influence and, over time, the function.

You'll set the go-to-market strategy:

• Who we sell to
• Where growth comes from
• How we compete
• What Sales, Customer Success and Marketing lead with

You'll own:

• Positioning and messaging
• The one story Assembly tells about itself, including our point of view on where legal technology is heading
• Pricing and packaging principles, from tiers through specific price points
• Every launch that matters, from beta through general availability

You'll also own:

• The content Sales actually uses, pitch decks, demo scripts, business-case tools
• Improving content as the field tells you what's working

Underneath all of it, you'll own how we learn from buyers:

• Who buys
• How they decide
• Why we win or lose, backed by evidence rather than anecdote

Qualifications

• Owned product marketing strategy and execution in B2B software
• Ability to point to a go-to-market strategy that gained executive alignment
• Defendable point of view on positioning
• Real experience owning pricing and packaging decisions
• Fluent with AI as a working tool
• Ability to write like the customer, not the company
• Comfortable being the sole owner of a function today
• Bonus: Experience marketing software in legal, professional services, or AI products

Requirements

• Experience in B2B software product marketing
• Strong communication and leadership skills
• Ability to collaborate with cross-functional teams

Benefits

• Medical, dental, and vision plans
• Short and long term disability coverage
• Supplemental insurance options
• 401(k)
• Flexible time off
• Paid parental leave
• Employee Assistance Program

We invest in our people because we know our results depend on them. When you do great work here, you'll be recognized and rewarded for it.