[Hiring] VP, Membership @MMA Global Inc.

Role Description

Marketing + Media Alliance (MMA) is seeking a VP of Membership, Solution Providers to own how MMA builds and protects membership value for its solution provider members — the AdTech, MarTech, data, measurement, and services companies (includes Google, Meta, TikTok, Omnicom, BCG, Circana, and dozens more) that provide solutions to marketers.

• You own that membership outright — 100% of it.
• Member satisfaction as measured by a member NPS, and everything that drives it: positioning, benefits, what we build, the programs we run, and how well they are executed.
• High-visibility industry role requiring fluid movement between the distinctive cultures and organizational structures of the AdTech, MarTech, data, and services companies.
• Build trust, followership, and partnerships that keep members engaged.
• Requires both strategic vision and disciplined execution to drive membership growth and retention.

Qualifications

• Bachelor's degree preferred but not required; advanced degrees are valued but not needed.
• 10–15+ years of experience in marketing, with time in membership or senior client/account management.
• Strong understanding of the MarTech and AdTech ecosystem.
• Proven record of managing retention, renewal, and engagement processes at scale.
• Quality written and verbal communication skills, including experience preparing member-facing materials, presentations, and reports.

Requirements

• Develop the annual membership strategy for your side of the business.
• Own the solution provider value proposition end to end — positioning, benefits, engagement models, and growth path.
• Create real value for individual solution provider companies.
• Drive retention and renewal — onboarding, account management, and member communications.
• Deepen and broaden engagement within member companies.
• Oversee the marketing assets built for members.
• Own the engagement metrics and the systems behind them.
• Manage the B2B CMO Council.
• Line manage a membership team of 2–3 people.
• Partner closely with the other VP of Membership.
• Manage peer groups that foster a tight-knit community of marketing and media executives.
• Partner with the Database Manager on membership database growth and data hygiene.

Benefits

• Competitive benefits package including medical, dental, and vision insurance.
• HSA/FSA options.
• Company-paid life and disability insurance.
• Commuter benefits.
• Employee Assistance Program (EAP).
• Health advocacy services.
• Voluntary benefits such as pet, legal, and identity theft protection.
• Employee discount programs.

Company Description

The Marketing + Media Alliance (MMA) is the global, nonprofit alliance of Chief Marketing Officers and senior marketing leaders working to advance marketers' ability to create value. Our members include the largest marketing organizations and the biggest CMOs in the industry, often with billion-dollar marketing budgets.

• MMA tackles the industry's biggest unanswered questions.
• Headquartered in New York City, MMA operates in 16 countries.
• MMA represents more than 850 corporate members.
• Convenes the industry through 50+ global conferences annually.