[Hiring] SEO & GEO Manager @Productsup

Role Description

Productsup is seeking a data-driven and hands-on SEO & GEO Manager to scale our organic search presence and turn search traffic into a core growth engine. In this role, you will bridge the gap between technical optimization, product marketing, and content creation to capture high-intent search demand from enterprise buyers, IT decision-makers, and business leaders.

Key Responsibilities

• Strategy & Content Optimization:
  • Own the end-to-end global organic growth roadmap to expand brand visibility across search engines and AI answer engines while driving high-quality SQO pipeline generation.
  • Conduct deep keyword research targeting BOFU and MOFU SaaS buyer journeys, providing actionable briefs to content creators for high-intent topics, structured outlines, and topical authority clusters.
  • Optimize existing product pages, blog hubs, and digital resources applying conversion rate optimization (CRO) principles to maximize lead capture.
• Technical SEO & AI Search Engine Optimization (GEO):
  • Manage site architecture, crawlability, indexation, structured data, core web vitals, and technical performance in close partnership with the web developer.
  • Optimize brand visibility and product interpretation inside LLMs by securing authoritative citations, optimizing semantic entities, and building robust review ecosystems.
  • Drive international organic growth by managing multi-market SEO, including hreflang implementation, content localization, and region-specific technical optimizations.
• Analytics, Experimentation & Audits:
  • Track organic KPIs—including pipeline contribution, demo signups, keyword movements, and traffic—using Google Search Console, GA4, and Semrush.
  • Design and run structured SEO and CRO experiments (title/meta tests, template changes, internal linking strategies) to measure incremental lift before rolling out sitewide.
  • Perform comprehensive technical audits and landscape analyses to uncover new growth levers and pilot pioneering methodologies in the evolving search ecosystem.

Qualifications

• 4+ years of hands-on SEO experience, with at least 2 years specifically focused within a B2B SaaS or tech environment.
• Deep expertise in technical SEO, schema markup, site migrations, and site performance optimization.
• Proven experience tracking and influencing AI-answer engine visibility (GEO) using specialized tools or custom tracking workflows.
• Mastery of Google Search Console, GA4, crawling software (e.g., Screaming Frog), SEO suites (Ahrefs, Semrush), and emerging AI visibility platforms.
• Proven track record of tying organic search performance directly to revenue, signups, and pipeline growth.
• Excellent communication skills to seamlessly align with Product Marketing, Content, and Engineering teams.

Benefits

• A permanent position with an attractive salary at our growing company.
• The option to work remotely and flexibly, because we know outstanding talent knows best how and where to work.
• A unique and thorough onboarding program where you’ll learn the ins-and-outs of our company and product.
• Ongoing internal and external training, plus a yearly learning budget to help you continuously grow professionally and further your career with Productsup.
• Opportunities for engaging in our Corporate Social Responsibility initiatives, plus one paid Impact Day per year dedicated to voluntary work.
• Employee referral bonuses: we know that talent attracts talent, and we encourage you to refer people you know to join our team.
• The opportunity to take ownership and responsibility, impacting the company’s growth in an international environment with 40+ nationalities.
• Flexible benefits and private insurance through Alan.
• Employee Assistance Program.