[Hiring] Senior Social Media Manager @Raptor Marketing

Role Description

This is a rare opportunity to build and lead a new social practice within one of the world’s fastest-growing youth and community agencies. You will own the vision, proposition and commercial growth opportunities, helping current and new clients turn community participation into distinctive, high-performing social content.

• Shape raw material into platform-native strategies, always-on content systems and campaigns that drive relevance, engagement and growth.
• Connect social to Raptor’s experiential work, ensuring activations are amplified before, during and after the live moment.
• Build a complete social offer that can plug into every client relationship.
• Work across regions, build your own team and ways of working, influence senior clients.
• Use Raptor’s own channels as a shop window for what brilliant community-led social can achieve.

Qualifications

• At least five years’ experience in social media, ideally gained within a successful social media or integrated agency.
• Strong understanding of youth culture and Gen Z: trends shaping their world, engagement with brands, and platform behavior.
• Interest in emerging technology brands and cultural trends.
• Entrepreneurial and commercially minded, with a desire to build a capability.

Requirements

• Define Raptor’s social proposition, service model, pricing and roadmap.
• Create and sell insight-led social strategies for current clients, pitches and new-business opportunities.
• Own channel and platform strategies across TikTok, Instagram, YouTube, LinkedIn and relevant emerging platforms.
• Build always-on content systems that turn community activity and user-generated content into a reliable publishing pipeline.
• Set standards for sourcing, permissions, rights management, brand safety and responsible use of user-generated content.
• Lead social thinking around experiential activations.
• Oversee content calendars, creative briefs, reactive content, branded shoots, short-form video and platform-native production.
• Connect organic performance with paid amplification.
• Shape community-management playbooks.
• Use social listening, platform analytics and cultural intelligence to identify trends and creative opportunities.
• Define meaningful KPIs and reporting frameworks.
• Lead senior client presentations, workshops, proposals, campaign reviews and ongoing growth conversations.
• Support in content creation and management for Raptor’s owned and operated social channels.
• Build the US social team and partner network over time.
• Manage scopes, budgets, resources, timelines, quality and profitability across the social portfolio.

Benefits

• 24 days’ holiday per year
• Bonus scheme
• Competitive Health Care & Benefits packages
• Remote work
• New business incentives scheme
• Annual Summer and Christmas parties
• Team-building and agency activities
• Discounts on local and national brands and businesses