[Hiring] Senior Product Marketing Manager @Incode Technologies

Role Description

As a Senior Product Marketing Manager at Incode, you will own the positioning, messaging, and go-to-market execution for a core product area. You'll be the connective tissue between Product, Sales, and the market — translating breakthrough AI and identity technology into stories that win deals, shift perception, and accelerate pipeline. You will report to the Head of Product Marketing and partner daily with Product, Demand Gen, and Sales to move the needle on adoption and revenue.

What You’ll Own & Drive

• Positioning & Messaging — Craft sharp, differentiated narratives for your product area that cut through a crowded market and give buyers a reason to choose Incode.
• Go-to-Market Execution — Own launch plans end-to-end: work cross-functionally to coordinate timing, assets, enablement, and measurement for every product release in your domain.
• Content that Converts — Produce high-impact assets — solution briefs, web copy, demo scripts, customer stories, pitch decks — that move prospects from awareness to close.
• Product Enablement — Partner with Sales and CS to deliver trainings and playbooks that sharpen the field's ability to communicate Incode's value at every stage of the funnel.
• Voice of Customer — Run win/loss interviews, synthesize buyer insights, and channel findings back into messaging refinement and product roadmap conversations.
• Performance & Iteration — Track KPIs for launches, win rates, and content usage — and use data to continuously improve what's working.

Qualifications

• 5–8 years in product marketing or a closely related discipline in high-growth B2B SaaS, security, fintech, or identity.
• Proven track record of taking a product or feature from concept to launch — owning messaging, assets, and enablement end-to-end.
• Experience partnering with Sales and Product to influence positioning and pipeline outcomes.
• Exceptional written and verbal communication skills — equally comfortable writing a one-pager and presenting to a room of sellers.
• Comfortable operating with autonomy in a fast-moving, ambiguous environment.
• Bachelor's degree in business, marketing, or a technical field (or equivalent experience).

Benefits

• Flexible Working Hours & Workplace
• Open Vacation Policy
• Competitive comp + equity — base, variable, and equity in a late-stage growth company at an inflection point.
• Collaborative, mission-driven culture — shipped at scale across three continents, with a team that takes the work seriously and the hierarchy lightly.
• Direct access to leadership — no bureaucracy between you and the people making decisions.