Senior Online Marketing Manager @Blink Health

[Hiring] Senior Online Marketing Manager @Blink Health

Mar 27, 2025 - Blink Health is hiring a remote Senior Online Marketing Manager. 💸 Salary: $160,000 - $160,000 per year. 📍Location: USA.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.

Role Description

This role involves developing and implementing a comprehensive online marketing strategy that supports better patient outcomes while driving business objectives.

Execute CRM campaigns across multiple channels, including email, SMS, push notifications, and in-app messaging, thus improving patient acquisition and adherence.
Develop and maintain customer segmentation and targeting strategies that optimize campaign performance.
Monitor and precisely measure campaign performance, providing data on campaign metrics including open rates, click-through rates, conversion rates, patient LTV, and ROI.
Own and evolve Blink’s marketing attribution strategy and systems, ensuring every channel is appropriately valued.
Measure and understand the incrementality of Blink’s online marketing efforts through rigorous A/B and multivariate testing, leveraging SQL, Tableau, and other data tools.
Write and assist in the development of ad copy, HTML, graphics, and Rich Media in line with Blink Health brand guidelines.
Maintain high-level working knowledge of the company best practices used in driving online marketing in healthcare, and stay up-to-date on emerging trends.

Qualifications

Bachelor's degree or foreign equivalent in Marketing, Statistics, Computer Science, Information Systems, or a related field.
Five (5) years in the job offered or in online marketing or related occupation.

Requirements

Online marketing, with a focus on lifecycle marketing and customer segmentation (5 years).
Marketing analytics tools including expertise in SQL and Tableau (3 years).
Online marketing tools and platforms including Braze and Google AdWords (3 years).
Development of ad copy, HTML, graphics, and Rich Media (3 years).
Executing CRM campaigns across multiple channels including email, SMS, and push notifications (3 years).

Benefits

40 hours/week
$160,000 - $160,000 per year
Telecommuting permitted

Company Description

Blink Health is the fastest growing healthcare technology company that builds products to make prescriptions accessible and affordable to everybody.

Two primary products: BlinkRx and Quick Save.
BlinkRx is the world’s first pharma-to-patient cloud that offers a digital concierge service for patients prescribed branded medications.
Highly collaborative team dedicated to inventing new ways of working in an industry that historically has resisted innovation.

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📍	Be aware of the location restriction for this remote position: USA
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

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Senior Online Marketing Manager @Blink Health

Marketing

Salary 💸 $160,000 - $160,000 per year	Remote Location USA
Job Type full-time	Posted Mar 27, 2025

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📍	Be aware of the location restriction for this remote position: USA
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

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[Hiring] Senior Online Marketing Manager @Blink Health

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