[Hiring] Senior Marketing Manager @iHerb
Feb 04, 2025 - iHerb is hiring a remote Senior Marketing Manager. 💸 Salary: unspecified. 📍Location: Japan.
Role Description
This role will be responsible for all aspects of marketing which can help increase overall brand awareness in Japan, improve our retention rate while continuously acquiring net new customers in the region. This role encompasses a diverse set of responsibilities crucial for driving successful digital marketing initiatives. This role will impact the Japan growth strategy, working at both the strategic level and at the tactical level.
- Form new partnerships while optimizing current marketing channels such as influencers, social media, affiliates, and OOH.
- Develop paid media strategies aligned with the company’s goals.
- Negotiate media buys and explore new channels.
- Launch partnerships to enhance visibility with a focus on growing the customer base.
- Oversee end-to-end success of creative and new campaign launches, including marketing/promotions, campaign localization, local program operations, customer service, and local marketplace communications.
- Manage the local creative agency and own the relationship with media and PR agencies.
- Report daily and weekly results and progress against the sales plan.
- Analyze reports for the market, translating findings into insights and actionable growth tactics.
- Lead influencer marketing in the region and continuously help grow the overall talent pool to reach a wider audience.
- Manage and allocate digital marketing budgets across various channels and initiatives.
- Coordinate and lead PR & Events for the local market.
- Work with the central CRM team to optimize the rewards program to build loyalty.
- Proactively research partner's sites to ensure accuracy and delivery of content.
- Support the Japan team to define commercial strategies and trade marketing calendar to accelerate sales for each region.
Qualifications
- Minimum 8 years of relevant e-commerce experience.
- Bachelor’s degree required.
- Must be fluent in Japanese and English.
- Strong understanding of the e-commerce landscape.
- Genuine passion for digital marketing, particularly in driving performance-based results.
Requirements
- Ability to stay updated with industry trends.
- Experience in experimenting with new strategies and continuously optimizing campaigns.
Benefits
- Programs designed to help employees and their families stay healthy and live well.
- Options and upgrades with flexibility, protection, and security in mind.
- Comprehensive benefits list available at www.iHerbBenefits.com.
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| 📍 | Be aware of the location restriction for this remote position: Japan |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
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Salary
💸
unspecified
|
Remote
Location
Japan
|
|
Job Type
unspecified
|
Posted
Feb 04, 2025
|
| 📍 | Be aware of the location restriction for this remote position: Japan |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
