[Hiring] Senior Manager, Onboard Marketing @Carnival Corporation

Role Description

The Senior Manager, Onboard Marketing is responsible for leading the strategy, governance, and execution of guest-facing communications and marketing initiatives across the Holland America Line fleet. This role oversees the development and implementation of printed and digital communications that enhance the guest experience, strengthen brand consistency, and support business objectives.

• Lead the strategy, governance, and execution of all guest-facing communications across the Holland America Line fleet.
• Establish communication frameworks that support a seamless guest experience across all voyage touchpoints.
• Define priorities, processes, and quality standards for consistent execution across multiple vessels.
• Partner with shipboard and shoreside stakeholders to evaluate communication effectiveness and identify opportunities for enhancement.
• Monitor emerging trends, guest expectations, and business needs to continuously evolve communication strategies.
• Provide leadership, coaching, and direction to onboard marketing teams while ensuring consistent delivery of brand standards and marketing programs.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, Hospitality Management, or a related field.
• 5+ years of progressively responsible experience in marketing, guest communications, hospitality, travel, cruise, tourism, or a related customer-focused industry.
• Demonstrated experience leading teams and managing people in a multi-site, operational, or complex business environment.
• Experience developing and executing integrated marketing, communications, or guest engagement strategies.
• Proficiency with Microsoft Office Suite and business systems used for communication, reporting, and performance analysis.
• Ability to travel domestically and internationally, including ship visits, as required.

Requirements

• Experience leading marketing, communications, guest experience, or commercial programs across multiple locations, business units, or operational environments.
• Demonstrated success managing and developing professional teams, including hiring, onboarding, coaching, performance management, succession planning, and employee development.
• Experience establishing standards, processes, and operating procedures that drive consistency, efficiency, and quality across a broad organization.
• Proven ability to collaborate and influence stakeholders across multiple functions, including operations, sales, revenue, marketing, guest experience, and senior leadership teams.
• Experience utilizing guest feedback, business performance metrics, market trends, and operational data to develop strategies, solve complex business challenges, and improve results.
• Demonstrated ability to manage multiple priorities simultaneously while balancing guest experience, operational requirements, brand standards, and commercial objectives.
• Experience leading continuous improvement initiatives and driving organizational change through the implementation of new processes, technologies, programs, or business practices.
• Strong strategic planning, project management, communication, and decision-making skills with the ability to deliver results in a fast-paced, customer-centric environment.

Benefits

• Cruise and Travel Privileges for You and Your Family
• Health Benefits
• 401(k)
• Employee Stock Purchase Plan
• Training & Professional Development
• Tuition & Professional Certification Reimbursement