[Hiring] Senior Growth Marketing Copywriter @Motus

Role Description

The Senior Copywriter joins a collaborative team of creatives within Motus’ Content & Communications team, partnering closely with designers and fellow content creators to develop original concepts and bring the Motus brand to life. Reporting to the Senior Director of Content & Communications, you’ll turn marketing strategy, customer insights, and product value into compelling creative concepts and clear, audience-focused copy that builds awareness, generates leads, and drives action.

• Creative concept development and hands-on execution are central to this role.
• You’ll work hand in hand with designers from the initial idea through final execution, shaping how headlines, messaging, imagery, and layout come together to tell a cohesive story.
• You’ll bring original ideas, explore different creative directions, and carry campaign concepts through writing, revisions, and final delivery across channels.
• With a specialty in short-form marketing content, you’ll produce a steady volume of copy for websites, email campaigns, paid advertisements, landing pages, social media, and other integrated marketing assets.
• You’ll manage multiple projects in a fast-paced environment, balancing new creative development with day-to-day writing and editing while meeting deadlines and maintaining quality.
• Throughout your work, you’ll balance brand storytelling with performance goals, making complex topics accessible and giving audiences a clear reason to engage with Motus.

Qualifications

• 2-4 years of experience; B2B technology expertise is a plus.
• Outstanding writing, editing, and storytelling skills with a keen attention to detail.
• Agency experience is a plus!
• Shown experience crafting copy that drives qualified leads and pipeline.
• Familiarity with digital marketing concepts, channels, and standard processes.
• Ability to work collaboratively in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Self-motivated, with strong organization and communication skills.
• A proactive learner who is eager to grow skills in digital marketing and content creation.
• A portfolio demonstrating original creative concepts, strong short-form copywriting, and experience partnering with designers to bring integrated campaigns to life.

Requirements

• Develop original creative concepts for integrated campaigns, translating briefs, audience insights, and business objectives into distinctive ideas, campaign themes, headlines, and messaging.
• Partner closely with designers throughout the creative process, jointly developing concepts and shaping how copy and visual elements work together across formats and channels.
• Write clear, concise, and persuasive copy for integrated marketing assets such as website pages, email campaigns, digital advertisements, and landing pages.
• Collaborate closely with the Senior Director of Content & Communications, fellow Content, Communications & Brand team members, and cross-functional and external partners to ensure messaging and assets are consistent and support overall marketing objectives.
• Adapt key messages for different target audiences while maintaining a consistent and authentic brand voice.
• Participate in brainstorming sessions to develop creative campaign concepts and strategic content ideas.
• Translate complex product features and value propositions into customer-centric messaging that resonates with diverse audiences.
• Review and edit content to ensure accuracy, clarity, and alignment with brand tone and style guidelines.
• Monitor and analyze content performance, providing actionable insights to optimize future campaigns.

Benefits

• Medical Insurance, Dental Insurance, Vision Insurance (effective day one)
• Open Paid Time Off
• Flexible Spending Accounts & Health Savings Accounts
• Motus-Fidelity 401K Plan
• Company-paid Short/Long-term Disability & Basic Life Insurance Plans
• Family Planning and Parenting Support Benefits through Maven
• Support your mental, physical, professional and financial well-being through coaching and clinical therapy with Modern Health
• $1000 Home Office Reimbursement Program
• $2000 Internal Referral Program
• WorkAnywhere Reimbursement of Internet and Cellular Costs
• 16 weeks maternity and adoption leave
• 12 weeks paternity leave