[Hiring] Senior Google Ads Strategist @RemotelyTalents

Role Description

We’re hiring two Senior Google Ads Strategists to own portfolios of Google Ads and Microsoft Ads accounts. You’ll have the authority to make decisions and the responsibility to explain their impact.

• Manage approximately 20–30 accounts, typically spending $2,000–$4,000 per month each.
• Identify problems, propose solutions, and take action without waiting for a task list.

What you’ll own:

• Account strategy and execution: Manage campaign structure, budgets, bidding, keywords, negative keywords, ad copy, and landing page improvements across Google Ads and Microsoft Ads.
• Proactive performance monitoring: Spot changes in lead volume, cost per lead, lead quality, and conversion tracking before a client raises a concern.
• Root-cause analysis: Investigate whether declining performance comes from tracking issues, search queries, bidding, landing pages, competition, seasonality, or account changes.
• Weekly account reviews: Each Monday, prepare a written analysis and revision plan for priority accounts. Explain what you expect your changes to achieve, then review the actual outcome the following week.
• Accurate comparisons: Use the appropriate year-over-year period to assess seasonal performance and distinguish meaningful trends from short-term fluctuations.
• Documentation and processes: Record what you changed and why as you work. Turn repeatable solutions into SOPs and share useful findings with the team.

You’ll independently make day-to-day account decisions. Revision plans for accounts on the weekly priority list must be reviewed with your manager before implementation.

Success means generating qualified leads that contribute to client revenue, using budgets effectively, and catching issues early.

Qualifications

• 5+ years of hands-on Google Ads experience, with strong Search campaign expertise and experience generating leads for local or service businesses.
• Google Ads as your primary specialism, with the ability to manage Microsoft Ads accounts.
• Experience independently managing multiple accounts. Agency or freelance experience is particularly relevant.
• Strong analytical judgment with small budgets and low conversion volumes.
• Confidence diagnosing conversion tracking issues and learning new analytics tools.
• Clear documentation habits and the ability to explain your decisions.
• Strong English for team collaboration, written analysis, and occasional client emails.
• A proactive, collaborative approach: you take ownership, raise issues early, and remain open to feedback.
• Availability for at least four hours of overlap with US Eastern Time.
• Experience with home-service contractor accounts is a bonus.

Requirements

• Your strongest evidence should come from Search-led lead generation.

Benefits

• Fully remote work for candidates based in Europe.
• Performance bonuses paid in May and November, up to 10% of annual salary, based on achieving your KPIs.
• 15 days of paid time off in your first year, plus one additional day for each year with us.
• Paid holidays: New Year’s Day, Good Friday, Memorial Day, Independence Day, Labor Day, Thanksgiving, Black Friday, and the Christmas Eve–New Year period.
• A company closure during the final week of the year.
• Authority to manage your accounts and a manager who values collaboration and informed decisions.

Hiring process

The process includes a recruiter interview, a conversation with the hiring team, and a short practical assessment. You’ll be asked to analyze an account, compare performance against the correct year-over-year period, and explain your recommendations.