[Hiring] Senior Director of Customer Marketing @Varonis

Role Description

Varonis is hiring a Senior Director of Customer Marketing to lead the programs that turn Varonis customers into our most valuable growth engine. Reporting to the CMO, this leader will manage a team that owns:

• Regional customer events
• Advocacy and reference programs
• The executive experiences portfolio (EBC, CISO Summit, and CAB)

This is a customer-facing role: expect regular time onsite with customers and executives, real relationship-building, and the composure to adapt on the fly in high-stakes moments.

What You'll Do

• Customer Events
  • Own the strategy, calendar, and execution of Varonis regional customer events to drive expansion, retention, and advocacy.
  • Design event formats that provide customers with peer content, hands-on workshops, and access to product builders.
  • Turn every event into content, social, and PR that reaches a larger audience than the room itself.
• Advocacy & References
  • Own the reference program end to end, ensuring sales knows which customer to call for which use case.
  • Turn customer wins into case studies, videos, and quotes for PMM, sales, and demand gen.
• Executive Experiences
  • Own the Executive Briefing Center program: who we host, why, and the deal acceleration we measure.
  • Run the CISO Summit as the highest-signal room in the category.
  • Manage the Customer Advisory Board as a working group that shapes the roadmap.
• Team Leadership & Cross-Functional Partnership
  • Lead the team spanning customer programs and executive experiences.
  • Partner tightly with sales, customer success, product marketing, and PR.
  • Make AI native to how the team operates: reference matching, event follow-up, case study production, advocate identification.

Who You Are

• Comfortable running a 500-person conference and hosting 12 CISOs at dinner.
• Design different rooms for different outcomes and execute both with taste.
• Run programs like a business with targets, forecasts, and dashboards.
• Build trust across the whole GTM.

What You'll Bring

• 6+ years in customer marketing, advocacy, or events at B2B SaaS companies, with at least 3 leading teams.
• A track record at high-growth enterprise B2B SaaS, ideally in security, infrastructure, or a technical buyer category.
• Direct experience running both scaled customer programs and high-touch executive programs.
• Cybersecurity or data security domain experience is a plus, but not required.

Why Varonis

• Varonis is a Nasdaq-listed data security leader (VRNS) trusted by thousands of organizations.
• The scope includes regional events, our customer conference, advocacy, references, case studies, and the executive experience portfolio.
• Direct visibility to the CMO, CEO, and executive team.
• Serious investment behind AI, including Varonis Atlas, our AI security platform.

This role can be based remotely or out of a Varonis office (New York or Miami). Travel is expected for events, executive briefings, and customer engagements.

Varonis is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other legally protected characteristics.