[Hiring] Senior CRM Executive @Bet On Talent

Role Description

Acquiring users is only half the battle; keeping them hooked is where the real game is won. Our client is building a modern, gamified e-commerce platform and they need an Optimove CRM Specialist to help build the retention engine from scratch. This isn’t a standard product - this is a completely new vertical. We need someone who can use behavioral data to create irresistible, personalized player journeys.

• Architect and scale the CRM set-up from the ground up, moving fast and breaking the mold of traditional e-commerce.
• Utilize your deep proficiency in Optimove to segment users, map out lifecycle journeys, and trigger automated, hyper-personalized campaigns.
• Adapt retention strategies from gaming and e-com to fit a totally unique, non-traditional auction vertical.
• Analyze user data to increase player retention, repeat bids, and lifetime value.

Qualifications

• Hands-on, undeniable proficiency in Optimove (this is a must-have).
• A brave, experimental mindset - you are excited to figure out what works in a vertical that doesn't exist yet.
• Strong analytical skills to translate user behavior into actionable CRM campaigns.

Requirements

• Must overlap with US West Coast hours (at least 4 PM - 8 PM CET) for key strategy meetings.

Benefits

• 100% remote across Europe/South America.
• No corporate machine; you are building the engine.
• Rare opportunity to get in at absolute zero with no red tape.
• Freedom to write the playbook.
• Opportunity for leadership in the future.