[Hiring] Retail Media Account Manager @Pacvue

Role Description

We are looking for a self-starter with a proven track record of building relationships and taking full ownership of client inputs to deliver results. The ideal candidate will deliver an excellent client experience and execute at a strategic and tactical level to deliver growth for our clients across various retail media platforms. This includes activities such as:

• Creating and managing paid search and display media strategies for various retailers.
• Providing annual and ongoing budget recommendations to help clients achieve their business objectives.
• Highlighting other operational KPIs or opportunities that impact advertising effectiveness.
• Delivering regular reporting on advertising effectiveness.

This position requires a candidate who can easily dive deep into a data set, develop strategies, and present their action plan to gain alignment with senior leaders.

Responsibilities

• Fully own the client relationship by building solid rapport, demonstrating transparency, and delivering results against joint business objectives.
• Develop strategic growth plans, gain client alignment, and fully execute against the aligned upon approach.
• Measure efficacy of the strategy through regular reporting against core retail media KPIs and ad-hoc audits to identify areas for refinement.
• Leverage retail media activities and other retail readiness recommendations to drive increased traffic and conversion and organic search ranking improvement.
• Highlight incremental sales opportunities to clients through participation in retailer programs, additional promotional opportunities, and recommendations to improve operational KPIs.
• Develop annual budget recommendations and properly allocate across campaigns to align with high level business objectives.
• Develop an annual marketing calendar incorporating key drive periods including relevant macro and micro seasons, new product launches, and client media calendars.
• Leverage Pacvue technology to manage budget pacing, communicate with client on trends and pacing, and deliver results within client budget thresholds.
• Prepare weekly and monthly retail media performance reports, analyze category trends, measure advertising and total sales, identify account trends, and perform competitive benchmarking across the client’s product portfolio.
• Maximize retailer share, revenue, and profitability for clients while integrating client’s internal objectives such as driving innovation or key items or product lines.
• Create strategic retail media plans for new product launches, including recommendations for retail readiness across core KPIs.
• Responsible for reporting, analysis and communication with Pacvue and client management teams.

Qualifications

• 3+ years experience working in e-commerce sales and/or digital marketing.
• The ideal candidate will be a self-starter, demonstrate ownership, work collaboratively, be transparent, be action and results oriented, and have strong analytical skills.
• Demonstrate an in-depth understanding of how retail media, sales, and operations work together.
• Previous account management experience.
• Previous product management, project management, financial analysis, negotiation and/or marketing experience is a plus.
• Proven track record in relationship building and account management.
• Proven success in driving results and implementing ideas in a fast-paced environment.
• Works efficiently and is always looking to streamline processes and workflows.
• Excellent organizational and communication skills.
• Strong analytical skills.
• Moderate Excel skills are a must.

Benefits

• Flexible Paid Time Off.
• Paid Holidays and Floating Holidays.
• Medical, Dental, Vision, FSA, HSA with employer contribution, Life Insurance and Pet Insurance.
• 401k with Employer Match.
• Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization.
• Paid Parental Leave.
• Company-subsidized membership to Wellhub and Peloton.
• Fertility and family-building information platform through Carrot.