[Hiring] Product Marketing Manager - Production Services @Fictiv

Role Description

Fictiv is looking for a Product Marketing Manager - Production Services with a passion for production manufacturing and supply chain industry to join our marketing team. In this role, you will empower your marketing colleagues and sales key stakeholders with the market information, messages, proof points, and content to effectively promote our product offerings. You will know the ins-and-outs of who our target customers are, what they care about, and what manufacturing and supply chain services they need at every stage of the product life cycle - especially bridge to full-scale production. You will package this information into powerful messages and assets to win the hearts and minds of Fictiv’s customers, partners and industry analysts.

This position reports to the Senior Director of Product Marketing.

What You’ll Be Doing

• Developing clear and effective production manufacturing solution messaging by persona and industry vertical to be used in marketing and sales campaigns
• Maintaining up-to-date messaging and product marketing assets for all of Fictiv’s production manufacturing and supply chain service offerings
• Interacting with customers and Fictiv sales reps to document win/loss analysis and deepen our understanding of our target audience
• Evaluating Fictiv’s positioning against our competition to inform our positioning and accentuate its differentiation in the market
• Directing launch campaigns to promote new feature releases and services
• Delivering clear messaging for emails, ads, web landing pages, brochures and technical positioning to support marketing campaigns and SEO initiatives
• Enabling our sales teams with product trainings and sales enablement materials
• Identifying case studies and testimonials that provide clear, quantifiable examples of Fictiv’s value

Qualifications

• 10+ years experience in global manufacturing and supply chain, sales and/or product marketing roles
• B.S. in engineering or B.A. in business, marketing or other relevant field
• You are a strategic thinker, able to translate complex ideas into clear, focused actions and solutions
• You are an excellent writer, comfortable developing blogs, brochures, and landing page copy
• You are highly organized and a great project manager, able to keep multiple stakeholders on track toward a launch deadline
• Comfortable working in a marketing shared services, matrix-driven model
• Experience marketing to a span of personas such as technical audiences (e.g., mechanical engineers) and senior-level executives (e.g., manufacturing, supply chain, procurement, operations)
• Travel up to 30% - domestic and international

Requirements

• BONUS POINTS: You’ve worked with technology products that have targeted mechanical engineers, manufacturing, supply chain and procurement managers.
• An understanding of mechanical or electronic manufacturing processes across North America and overseas is a plus.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• While performing the duties of this job, the employee routinely is required to sit; walk; talk and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch.

Salary Range

$155,000 to $175,000 per year, depending upon experience

Benefits

• Competitive medical, dental, and vision insurance
• 401K plan
• Monthly Virtual Work stipend for things like food, internet, travel, pet care, health and wellness
• Parental leave programs
• Paid volunteer days
• Onboarding setup, including: standing desk, laptop, monitor, and chair, and a stipend for additional items such as headphones, blue light glasses, or any other ergonomic supplies you may want or need
• And much, much more!