[Hiring] Product Marketing Manager @Thanx

Role Description

You're a product marketer with an editor's eye. You like talking to customers, and you care about words and the details of positioning at a fine grain. You can read a one-pager an AI agent produced and spot the claim that's slightly wrong, the competitor detail that's out of date, or the line that doesn't sound like us. Then you fix the agent so it doesn't happen again, not just the page.

You use AI every day, and you work in Claude Code. That's the expectation here. You've already built something with it that other people use: a skill, an agent, a workflow, a review checklist. You don't need to be an engineer. You need to be precise about what good looks like and unrelenting in making sure the customer's voice comes through at high quality.

You care about accuracy and volume. Agents let one person ship a lot, and you hold every piece to the same bar, so reps never have to double-check what you send them. You notice a gap and fill it before anyone assigns it to you.

You're curious. You keep up with how restaurants and their guests are changing, especially as AI reshapes what operators expect and how they talk about their problems, and you can't help bringing what you learn back to the team.

Everyone at Thanx has equity and is expected to operate like an owner. That means real intensity, including evenings and weekends when the work calls for it. If that isn't what you're looking for right now, this isn't the right role.

Key Responsibilities

• Plan the work and set up the inputs.
• Decide what gets made and when, based on the launch calendar, what sales is running into, and where our proof is thin.
• Review and approve what our agents produce.
• Case studies, one-pagers, competitive comparisons, release notes, and enablement all pass through you before they reach sales, customers, or the public.
• Tune the agents.
• Own our customer lifecycle comms program: every email that goes out to our customers, from onboarding and feature announcements to the monthly product newsletter.
• Stay close to what customers and operators are saying, and to how the market is changing as AI reshapes what restaurants expect from their technology.
• Run case study production start to finish.
• Know what a rep needs at each deal stage and against each competitor.
• Keep a steady flow of customer-win and launch content for internal channels, partner channels, and our social team to publish.
• Write and publish the comparison and alternative content that wins bottom-of-funnel searches.
• Make sure our public help center articles answer the questions buyers and AI engines actually ask.

Qualifications

• 5+ years in B2B SaaS, including 2-3 years in product marketing, content marketing, customer marketing, or a closely adjacent role.
• A sharp editor's eye for factual accuracy, tone, and claims you can defend.
• Hands-on, daily use of Claude Code, with something you built or improved that other people use.
• SEO or AEO content experience.
• Experience conducting customer interviews and finding the story inside them.
• A track record of working productively with sales and customer success.
• Experience running a customer lifecycle email program or other recurring customer communications.
• Experience with LaunchNotes, Ortto, or similar tools is a plus.
• Experience influencing cross-functional teams you don't manage, and presenting to executives.
• A habit of keeping up with your market and turning what you learn into content people actually seek out.
• A structured approach to quality.
• Comfort with video and multimedia formats.
• Restaurant, retail, or hospitality technology experience is a plus, not a requirement.

Requirements

• Real intensity, including evenings and weekends when the work calls for it.

Compensation

• US - Tier 1: $137,000 - $155,000 USD
• US - Tier 2: $127,000 - $146,000 USD
• US - Tier 3: $126,000 - $138,000 USD

Application Process

We may use artificial intelligence (AI) tools to assist in screening or assessing applications; human review will always remain part of the process.

Ready to change your life? Apply now!

We are proud to be an Equal Employment Opportunity company. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Thanx will consider qualified applicants with arrest or conviction records for employment in a manner consistent with local requirements.