Role Description
The Product Marketing Manager is a global position that will be a cornerstone in driving the growing global success of Velixo and its industry-specific focus, across several ecosystems. You will work ‘hand in glove’ with the Product Management and Leadership teams to craft the propositions that drive the evolution of Velixo.
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Provide insight into the market for cloud solutions for various industries, ecosystem trends, and competitor landscape.
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Build out specific customer segmentation and clarity around vertical and sub-vertical industries.
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Communicate crystal clear Ideal Customer Profiles (ICP), Objection Handling, and Positioning datasheets.
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Energize internal and partner teams.
Responsibilities
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Define compelling customer value propositions that align with the company’s strategy and maximize Velixo’s brand differentiation.
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Collaborate with product, marketing, and commercial teams to establish frameworks for proposition success.
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Deliver impactful presentations, e-books, and other assets in collaboration with the Marketing team.
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Take full ownership of launching new products and propositions, delivering successful go-to-market strategies.
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Guide region-specific plans, developing detailed channel strategies, messaging, positioning, and sales enablement tools.
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Lead the strategy and execution of the customer case study track, ensuring a continuous focus on quality case studies.
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Contribute to enhancing the messaging and structure of the Velixo website.
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Manage the delivery of the proposition roadmap in partnership with product strategy, pricing, and go-to-market teams.
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Act as a global ambassador for Velixo, contributing to thought leadership and representing the brand at events.
Qualifications
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Proven experience in a customer and commercially led Product Marketing role.
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Deep domain expertise and a track record of building and executing product and proposition growth strategies.
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Experience of launching new products and value propositions.
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Strong knowledge of product-centric organizations and industries.
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Experience working within the ERP space, either directly or indirectly.
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Ability to operate at both a strategic and operational level.
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Proven creative thinker with a track record in crafting compelling positioning and thought leadership content.
Benefits
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Flexible working hour arrangements and a 100% work-from-home job.
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A competitive salary and several social benefits such as participation in a private health insurance and retirement plan contributions.
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A successful, lean, dynamic, and financially positive company with clear and achievable goals.
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A diverse and distributed team of unique, talented, and highly motivated individuals.
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Assistance to grow your skills and set up your home office.