[Hiring] Product Marketing Manager @Bask Health

Role Description

Bask started as the fastest way for entrepreneurs to launch a DTC telehealth brand in weeks instead of years. Now other builders come to us for the parts underneath: EHR, prescriber workflow, pharmacy fulfillment, compliance. We have never had a dedicated product marketer. Every launch, every piece of sales collateral, every "why should I care" moment has been stitched together by founders, PMs, and engineers on top of their actual jobs. That ends with you.

You will be the first person at Bask whose full-time job is turning what we build into something the market understands, wants, and can buy. Two audiences at once: the entrepreneurs who have trusted us for years, and the healthtech teams finding us now.

Qualifications

• 4+ years of product marketing at a B2B SaaS company, owning at least one full launch cycle end to end.
• B2B SaaS product marketing background. Required. Healthtech and telehealth experience is a plus, not a prerequisite.
• Healthtech or telehealth experience helps. If you have it, you already know the regulatory and clinical nuance.
• Strong, fast writing. Sales enablement material, web copy, and a launch narrative in the same week.
• Experience partnering directly with Product and Engineering, not receiving finished specs from them.
• Comfortable owning a function nobody has owned before, and building the process instead of inheriting one.
• Bonus: you have marketed a platform, API, or infrastructure product to technical or enterprise buyers alongside a turnkey SaaS product for non-technical ones.

Requirements

• You know the difference between a feature list and a positioning statement, and you have felt the specific pain of shipping something great that nobody outside engineering could explain.
• You are comfortable being the only marketer in the building. Nobody hands you a brief. You find the gap yourself, whether that means sitting in on customer calls, reading support tickets, or pulling a PM aside to ask why a feature actually matters.
• You write clearly and fast, you are not precious about first drafts, and you would rather ship something imperfect this week than something polished next month.
• You can translate technical product capabilities into customer-facing messaging with no translator in the room.

Benefits

• Speed Wins. Make decisions, move quickly, and know that if things go wrong, it's okay for you and the company.
• Intuition, Then Data. We're a data-driven company. We start with our instincts and then use data to validate our decisions and improve.
• Miles, Not Inches. Thinking small is a self-fulfilling prophecy. Favor bold ideas over incremental changes.
• Customer-Obsession. We are obsessed with helping all our customers launch multi-billion-dollar companies with ease.
• Ownership & Accountability, together. We embody a culture of extreme ownership, accountability, and teamwork.