[Hiring] Paid Media Specialist @In Marketing We Trust

Role Description

We're looking for a Senior Paid Media Specialist to support some clients' projects, with an estimated 15-16 hours per month. This role is responsible for delivering performance-driven paid media outcomes across assigned accounts. This role owns end to end campaign execution and optimisation for 1-2 clients, applies strong commercial and strategic judgment, and communicates insights and recommendations to clients and internal stakeholders.

Role Accountability

• Deliver day-to-day campaign execution across paid media platforms (Google Ads, Meta, Programmatic, etc.)
• Manage budgets and pacing to agreed plans and client outcomes
• Write and QA ad copy and creative inputs to best practice standards
• Conduct query reviews and apply learnings to improve performance
• Run ongoing in platform optimisation, builds, expansions, and testing
• Provide market insights, performance analysis, and recommendations
• Participate in client WIP meetings with the Client Services team
• Maintain client relationships as the primary paid media delivery lead on assigned accounts

Qualifications

• 5+ years of agency paid media experience
• Strong cross-platform execution skills (Google Ads, Meta, Programmatic; LinkedIn/Bing as relevant)
• Strong analytical skills and ability to translate data into actions
• Strong communication and collaboration (client-facing)

Requirements

• Position title: Paid Media Specialist
• Department: Digital Delivery
• Report to: Head of Paid Media
• Direct report: N/A
• Days/Hours: Freelance - 15-16 hours per month (2-3 days/week at 2-3 hours per day, within Australian business hours)
• Employment type: Full-time if you live and work in Australia with an AUS tax number. Contractor if you're outside of Australia and don't have an AUS tax registration number.
• Targeted timezones/locations: GMT+7, +8, +9, +10, +11, +12
• Note: only applications within the targeted time zones/locations are processed.