[Hiring] Organic Growth Marketer @La Growth Machine

Role Description

As a Growth Organic, you are the architect of the Organic Squad’s growth engine. You design, test, and scale organic acquisition systems (SEO, LLM, website, tools, evergreen content, CRO…) to generate traffic, visibility, and signups. You’re not “doing SEO”, you are building growth loops.

You are the decision-maker and system designer; Experts are the execution layer.

You work with:

• Organic Experts (SEO, web integration, evergreen content, LLM SEO, CRO…)
• The Marketing PMM (GTM)
• The CRO Manager
• The Senior Growth Advisor (12+ years in Growth Marketing, one of the best Growth in France)
• The PMM and Brand

Core Growth Loop:

• Ideation: identify opportunities using signals, intents, gaps, and anomalies.
• Prioritization: rank ideas based on expected impact, effort, and available data.
• Test: validate hypotheses through experiments, MVPs, and A/B tests.
• Processization: turn what works into clear playbooks and automations.
• Scale (by Experts): deploy validated systems at scale across SEO, content, and conversion.
• Optimization: analyze performance, frictions, and learnings to feed the next iteration.

You own the loop. Experts execute at scale.

In practice, you are not:

• Managing a content calendar
• Executing recurring SEO or content tasks
• Publishing articles every week
• Acting as the execution bottleneck

You are:

• Identifying where organic growth should come from next
• Deciding what is worth testing vs killing using data
• Designing repeatable acquisition systems
• Turning winning tests into scalable processes
• Feeding learnings back into the loop

When submitting an application, mention the word fraise.

Qualifications

• Experience in growth marketing and organic acquisition systems
• Strong analytical skills to validate ideas quickly through experiments
• Ability to design end-to-end acquisition systems
• Experience with SEO, LLM, website, communities, and CRO

Requirements

• Proficiency in data analysis and experimentation
• Experience in managing and optimizing conversion systems
• Ability to work collaboratively with cross-functional teams

Benefits

• Opportunity to work with a talented team of experts
• Flexible working environment
• Professional development opportunities

KPIs

Your north-star KPI is signups generated by organic acquisition systems. Everything else is a supporting signal.

• Core KPI: Organic signups (overall and by system)
• Supporting signals:
• Organic visibility (search, LLM, communities)
• Conversion performance (website & CRO)
• Contribution of organic systems to revenue pipeline
• Speed of experimentation and learning
• Share of signups coming from scalable systems

You are evaluated on your ability to build systems that reliably generate signups over time, not on output volume.