Role Description
We're looking for a technically-minded Marketing Technology Specialist based out of Latin America to help scale the systems, data, and automation that power lifecycle marketing across the Havenly family of brands. This role balances hands-on support for daily campaign execution and QA with ownership of the technology behind itβincluding Braze and Klaviyo configuration, customer data, AI-powered workflows, and marketing automation. Success means making our lifecycle program more scalable, reliable, and efficient.
What You'll Own
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Build, configure, and maintain lifecycle campaigns and automated customer journeys across email, SMS, push, and web popups.
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Configure and troubleshoot Braze and Klaviyo flows, audience segmentation, trigger logic, customer attributes, custom events, and personalization.
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Support QA and deployment of promotional campaigns, ensuring flawless execution across targeting, links, dynamic content, timing, and rendering.
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Develop and maintain internal tools, automations, and AI-assisted workflows using Claude Code and other AI development tools to improve lifecycle marketing operations.
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Partner with engineering, analytics, and product teams to validate tracking, troubleshoot data issues, and ensure customer data is flowing accurately into Braze and related platforms.
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Investigate lifecycle issues by identifying root causes across data pipelines, integrations, audience qualification, campaign logic, and reporting.
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Build and maintain technical documentation, operational playbooks, and lifecycle best practices.
What You'll Drive
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Improve the scalability, reliability, and performance of Havenly's lifecycle marketing infrastructure.
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Develop AI-powered workflows using Claude Code and other emerging tools to automate manual work and improve team efficiency.
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Help design and implement new customer attributes, events, data pipelines, integrations, and lifecycle capabilities.
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Identify repetitive operational work and build scalable solutions through automation.
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Partner with lifecycle team members to improve experimentation, reporting, and operational processes.
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Serve as a technical subject matter expert for Braze, Klaviyo, and related marketing technologies across the Growth organization.
Qualifications
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3-5+ years of hands-on experience in marketing automation, lifecycle marketing operations, or marketing technology, including Braze (preferred), Klaviyo, Iterable, Salesforce Marketing Cloud, or similar enterprise marketing automation platforms.
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Strong attention to detail and technical problem-solving skills, including experience configuring customer attributes, custom events, audience segmentation, triggered campaigns, and marketing automation workflows.
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Experience with HTML, Liquid, APIs, JSON, SQL, or AI-assisted development tools (such as Claude Code or Cursor) is highly valued.
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Ability to approach ambiguous problems by figuring out what's broken and acting on it, not waiting to be told what's next.
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Ability to move fast, take real ownership of outcomes, and hold themselves to a high bar.
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Collaborate well across teams, with a low-ego, no-drama approach to getting things done.
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Strong written and verbal English communication skills and ability to work during U.S. Eastern Time business hours (9:00 AMβ6:00 PM ET).
Requirements
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Bonus points if you also have experience with experimentation frameworks, Python, JavaScript, workflow automation tools, Snowflake, GA4, Segment, or Shopify.
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Genuine curiosity about AI-assisted tools and eagerness to adopt them; this is about openness, not existing expertise.
Benefits
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Full-time, contract employment type.
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Remote work location in Latin America.
Equal Opportunity
Havenly is an Equal Opportunity Employer. Havenly's employment decisions are made without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status.