[Hiring] Marketing Operations Production Specialist @Anaplan

Role Description

We’re looking for a tenacious individual to join the Marketing Operations Campaigns team! In addition to executing marketing campaigns, the Marketing Operations Production Specialist will work on maintaining and optimizing Marketo operational campaigns (ex: lead routing, lead scoring, and privacy compliance programs).

This is a 100% Remote role.

• Receive and execute on requests from operational teams such as MOPs Campaigns, Demand Gen Tech Ops, IT, and Data Operations
• Build, QA, test, launch, and troubleshoot marketing campaigns using Marketo and other marketing technology
• Be a subject matter expert of all Marketo operational campaigns
• Be a go-to team member for all advanced Marketo troubleshooting requests
• Design, maintain, and continuously seek opportunities to improve campaign execution processes and operational campaign workflows
• Be part of cross-functional projects involving lead/contact quality management
• Create and make ongoing updates to process documentation as needed
• Stay informed of Marketing Operations best practices

Qualifications

• 3+ years of experience working with Marketo.
• 3+ years of hands-on experience with marketing technology tools such as Salesforce, Adobe, and event management platforms (preferred).
• Proficiency in Microsoft Office (Excel, Word, PowerPoint) or Google Workspace.
• Experience collaborating with cross-functional teams.
• Strong customer-service mindset with a client-centric approach when partnering with stakeholders.
• Ability to work independently as well as collaboratively within a team.
• Strong communication skills with the ability to articulate findings and recommendations to technical teams.
• Comfortable working in a fast-paced, dynamic environment with changing priorities.

Requirements

• Current or previous Marketo certification.
• Experience with HTML and CSS, especially for building and customizing Marketo assets.
• Familiarity with JavaScript.
• Experience creating reports and dashboards in Salesforce.
• A solid understanding of the buyer’s journey, marketing attribution models, and channel tracking.

Benefits

• We believe attracting and retaining the best talent and fostering an inclusive culture strengthens our business.
• DEIB improves our workforce, enhances trust with our partners and customers, and drives business success.
• Build your career in a place where diversity, equity, inclusion and belonging aren’t just words on paper.
• We hire you for who you are, and we want you to bring your authentic self to work every day!