Role Description
As Solution Architect, Marketing Cloud Next, you will lead the functional solution design for Salesforce Marketing Cloud Next (MC Next) across our client engagements and act as the functional lead within NeuraFlash's MC Next practice. MC Next is built natively on the Salesforce core platform with Data 360, Flow and Agentforce, so the role combines marketing-platform fluency with data-architecture depth.
You will help lead MC Next solutions with key marketing, CRM, data and compliance stakeholders, and internally you will build the reference architectures, reusable patterns and enablement that let the rest of the practice deliver MC Next work with confidence.
You'll have the opportunity to:
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Lead functional solution design for MC Next grounded in its Data 360 foundation.
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Run discovery and design sessions with marketing operations, CRM, data, digital and compliance stakeholders.
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Design campaign and orchestration architecture using Flow-based orchestration.
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Design consent and compliance into the platform using the MC Next consent object model.
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Define platform setup and governance.
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Shape agentic marketing solutions with our Agentforce specialists.
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Lead migration and coexistence strategy for clients moving from other platforms.
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Author and maintain the functional design.
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Translate the design for the build team.
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Define what NeuraFlash owns versus what the client must provide.
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Help build our MC Next practice.
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Support pre-sales as the MC Next subject-matter expert.
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Coach and mentor functional and technical team members on MC Next.
Qualifications
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5+ years in marketing automation consulting, marketing-technology solution architecture or business analysis.
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Hands-on experience with Marketing Cloud Next or demonstrated ramp-up from Marketing Cloud Engagement or Account Engagement onto MC Next and Data 360.
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Working knowledge of Data 360 (Data Cloud) concepts.
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Strong understanding of marketing consent and compliance requirements.
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Experience designing multi-channel campaigns and orchestration.
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Practical knowledge of email deliverability.
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Proven ability to lead discovery workshops and facilitate design decisions.
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Experience working alongside Technical Architects and owning functional design through UAT and deployment.
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Ability to tie solution outcomes to business value through clear storytelling.
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Comfortable with flow-charting and data-modeling tools.
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Willingness to travel to client sites as needed.
Requirements
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Salesforce Certified Marketing Cloud Next Consultant; Data 360 Consultant; Agentforce Specialist; Platform Administrator; and an Application or Solution Architect credential.
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Marketing Cloud Engagement credentials and Account Engagement Specialist.
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Hands-on experience with Flow Builder.
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Integration experience with Salesforce CRM and external systems.
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Experience with legacy-to-MC Next migrations.
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Experience in a regulated industry where consent and PHI/PII handling shape marketing design.
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Experience with additional Marketing Cloud tools.
Benefits
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Remote & In-Person: Flexible work options with a focus on team connectivity.
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Travel: Opportunities for travel with an anticipated commitment of up to 25%.
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Flexibility: A culture of trust allowing for personal commitments during work hours.
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Collaboration: Encouragement of team feedback and suggestions.
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Celebrate Often: A fun work environment with celebrations for achievements.