[Hiring] Marketing Asset Manager @MOCA Systems

Role Description

MOCA is seeking a Marketing Asset Manager to improve how prospective and current customers find information, understand our software and services, and take the next step across our corporate, Touchplan, and MOCA Services websites. This hands-on role combines website design, WordPress and Elementor expertise, and making data-informed improvements to the customer journey.

• Turn business goals and audience needs into clear navigation, effective page layouts, and useful content experiences.
• Own day-to-day website execution and maintain a prioritized plan for improving usability and conversion performance.
• Manage and maintain marketing and brand assets, ensuring materials remain current, organized, and consistent with approved branding and messaging.

Qualifications

• Bachelor’s degree in marketing, web design, graphic design, digital media, communications, or a related field preferred.
• At least three years of relevant experience in website management, digital design, or digital marketing, with direct responsibility for improving business websites.
• Demonstrated hands-on experience building and maintaining WordPress websites with Elementor, including responsive layouts, reusable templates, and routine troubleshooting.
• A portfolio showing strong web design judgment and examples of customer journey, usability, or conversion improvements.
• Practical understanding of user experience, website navigation, accessibility, on-page SEO, and conversion rate optimization.
• Experience interpreting Google Analytics 4 and Google Search Console data and using findings to recommend website changes.
• Strong editing, quality assurance, and project management skills, with the ability to manage competing requests and collaborate with marketing, sales, and development teams.
• Strong attention to detail, practical problem-solving abilities, and excellent written and verbal communication skills.

Requirements

• Experience with B2B software, professional services, and/or the AEC industry.
• Familiarity with Elementor, basic HTML and CSS, Pardot/MCAE, Figma or Adobe design tools.
• Experience with behavior analysis or usability testing tools.
• Knowledge of marketing automation or CRM integrations.
• Familiarity with Flywheel hosting and SEO tools such as Yoast or Semrush is helpful.

Company Description

MOCA Systems, Inc. (MSI) is a leading services and software provider for the Architecture, Engineering, and Construction industry. MSI delivers innovative solutions to Owners, Engineers, Architects, and Contractors working on some of the world’s largest, most complex construction projects.

• A profitable firm with offices across the United States and partners around the globe.
• MSI’s services and technology offerings ensure that projects are delivered on time and on budget and fulfill all Owner expectations.