Role Description
PMI is looking for a Manager, Market Research Insights, who will serve as the primary insights Business Partner to several operating groups, responsible for shaping research agendas, advising stakeholders, and translating insights into strategic action. This role involves working closely with executive and senior leadership teams, marketing, product development, community, strategy, and growth teams to ensure insights align with business goals and drive strategic decisions.
This role also leads and manages a team of insights analysts operating in a matrixed model, with direct and dotted-line alignment across multiple operating groups.
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Accountable for both hands-on delivery within assigned operating groups and the prioritization, allocation, and quality of work delivered through the team.
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Partners closely with other Market Research and Insights Business Partners and Research Operations Lead to ensure alignment across the portfolio of research and insights.
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Ensures effective use of shared resources and scalability of insights practices across the enterprise.
Qualifications
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Bachelorβs degree in market research, business, marketing, psychology, statistics, economics, or a related field.
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Masterβs degree, MBA, or a relevant advanced degree is strongly preferred.
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Minimum of 10 years of experience in market research, consumer insights, or a strategic consulting role.
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Proven track record of successfully leading complex research projects and delivering insights that drive business outcomes.
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Experience working with senior leadership and managing high-stakes projects.
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Experience leading and developing insights analysts in a matrixed, cross-functional environment.
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Expertise in both qualitative and quantitative research methods, with a deep understanding of advanced analytical techniques.
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Advanced experience with identifying research objectives, methodology planning, and maximizing data reliability for complex research initiatives.
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Advanced experience in presenting market research analysis to an executive audience.
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Ability to think strategically and holistically about market trends, consumer behavior, and competitive dynamics.
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Proven experience in developing actionable strategies that drive business impact.
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Strong analytical skills with proficiency in statistical analysis and modeling techniques.
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Expertise in data analysis software (e.g., SPSS, R, Python).
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Exceptional communication and presentation skills, with the ability to convey complex findings in a clear, concise, and compelling manner.
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Ability to influence and drive alignment among stakeholders through storytelling and evidence-based recommendations.
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Ability to manage and influence team members across both direct and dotted-line reporting relationships.
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Ability to balance hands-on Business Partner responsibilities with team leadership and oversight.
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Strong project management skills, with the ability to manage multiple projects and deadlines simultaneously.
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High level of attention to detail and ability to ensure the quality and accuracy of research deliverables.
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In-depth knowledge of data collection and measurement methodologies. Complex quantitative survey design and qualitative discussion guide experience required.
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Proficiency in the business language for PMI (English).
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Travel requirements: up to 30%.
Benefits
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An excellent total package, with compensation and benefits based upon your geographic location.
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Skill development opportunities, to help you grow now and into the future.
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Access to a global network, to enrich your professional experience.
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Flexible options to help balance work time and your time.
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Award and bonus opportunities.